I've questioned about the usage of UniqueID | Community
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SangHwan
March 4, 2020
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I've questioned about the usage of UniqueID

  • March 4, 2020
  • 2 replies
  • 1570 views

Hi guys.

 

first of all, I'm a marketing manager and have no backend knowledge at all.

 

one of our IT guy asked me that 

DO WE NEED TO KEEP UNIQUEID FOR CUSTOMER ANALYTICS?

 

When we stop keeping this data as a key measure to analytic function,

what potentially happens?

 

 

Thank you. 

 

 

 

 

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Best answer by PratheepArunRaj

Dear SangHwan,

Keeping Unique ID in Adobe Analytics or in your Database. Adobe by default would capture Visitor ID and store it in Datawarehouse. If you want to keep it for your use, you can do it based on your requirement.

Thank You, Arun.

2 replies

PratheepArunRaj
Community Advisor and Adobe Champion
PratheepArunRajCommunity Advisor and Adobe ChampionAccepted solution
Community Advisor and Adobe Champion
March 11, 2020

Dear SangHwan,

Keeping Unique ID in Adobe Analytics or in your Database. Adobe by default would capture Visitor ID and store it in Datawarehouse. If you want to keep it for your use, you can do it based on your requirement.

Thank You, Arun.

Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics
    jantzen_b
    Adobe Employee
    jantzen_bAdobe Employee
    Adobe Employee
    March 17, 2020

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