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rahulb31017943
Level 2
August 19, 2021
Solved

How to integrate AA with google ads for retargeting

How can we integrate the AA for retargetting particular user segments in google Ads. What is procedure to do ?

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__1-14Accepted solution
August 19, 2021

Hello, 

 

here is what you need. Create segments in AA and then import to your Ads account. 

Hope to help you

Tomas

 

https://experienceleague.adobe.com/docs/audience-manager/user-guide/implementation-integration-guides/integrating-third-party/rlsa-integration.html?lang=en

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3 replies

__1-14Accepted solution
August 19, 2021

Hello, 

 

here is what you need. Create segments in AA and then import to your Ads account. 

Hope to help you

Tomas

 

https://experienceleague.adobe.com/docs/audience-manager/user-guide/implementation-integration-guides/integrating-third-party/rlsa-integration.html?lang=en

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rahulb31017943Author
Level 2
August 19, 2021

@__1-14 

Thank you for reply.

creating a segment then download and import is manually work. Can we do directly using AA or launch.

In link they have given a way using audience Manager, but we don't have AMO. 

 

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samfono
User Group Leader
samfonoUser Group Leader
User Group Leader
September 23, 2022

Hi @rahulb31017943 

 

I know this post is a year old but our company Datajoin can do this for you without the need for Audience Manager.

 

Check out my LI post on how to do the initial requirements (less than 10 mins if you have access to Google Ads and the remarketing tag).

 

Once that's in place you can start syncing segments manually, or better yet, skip all that hassle and use our 'Micro Integration' to automate that! Let me know if any questions and hope this helps!

 

Sam

 

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