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March 23, 2022
Solved

how to get eVar data from gtm to atm

Hi 

My website it connected with both google tag manager and adobe analytics. I am trying to fire a custom google tag and store value to adobe analyitcs like on click of button I am getting value.

This is in gtm custom tag:

s.linkTrackVars='eVar66,eProp44,events';
s.eVar66 = google_tag_manager[{{Container ID}}].dataLayer.get('app_region');
s.eProp44 = google_tag_manager[{{Container ID}}].dataLayer.get('app_region');

 

I am not able to find eVar66 in adobe analytics. Where can I find it?

 

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Pablo_Childe
Pablo_ChildeAccepted solution
Community Advisor
March 23, 2022

To find any relevant evars go to 

 

Admin then Report suites

Pick your desired report Suite then click edit settings -> Conversion -> Conversion Variables

 

These are your evars in Adobe.

 

Also your code double check...

s.eProp44 = google_tag_manager[{{Container ID}}].dataLayer.get('app_region');

Is it working do you see it in Adobe beacon? thought it may have typo//

s.Prop44 = google_tag_manager[{{Container ID}}].dataLayer.get('app_region');

 

GLTU

2 replies

Pablo_Childe
Community Advisor
Pablo_ChildeCommunity AdvisorAccepted solution
Community Advisor
March 23, 2022

To find any relevant evars go to 

 

Admin then Report suites

Pick your desired report Suite then click edit settings -> Conversion -> Conversion Variables

 

These are your evars in Adobe.

 

Also your code double check...

s.eProp44 = google_tag_manager[{{Container ID}}].dataLayer.get('app_region');

Is it working do you see it in Adobe beacon? thought it may have typo//

s.Prop44 = google_tag_manager[{{Container ID}}].dataLayer.get('app_region');

 

GLTU

Translate
April 6, 2022

I am still not able to see the variable in the report.

Is there any way to check the value or follow any blog post or documentation to see the eVar value?

Translate