Heat map & scroll depth overlay example? | Community
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Level 1
March 2, 2026
Question

Heat map & scroll depth overlay example?

  • March 2, 2026
  • 1 reply
  • 13 views

I see this question asked several times over the past 10 years but not recently. Does Adobe Analytics have a built in or browser extension providing heatmap overlays per page? I’ve tried the “Activity Map” but can’t get it to work. Before I circle back with my enterprise admin, does anyone have a visual example of this working? We also use Quantum Metrics but their heatmapping is very buggy. It occurred to me that since it’s 2026 Adobe may have come up with their own way for users to quickly visualize consolidated user activity on a page in a visual format. 

Anyone seen this in action?

I found this user’s DIY instructions and a few posts asking but getting 3rd party suggestions, but again, they are years old. Hoping for some progress toward a feature or a more reliable relationship with QM?

 

 

1 reply

Jennifer_Dungan
Community Advisor and Adobe Champion
Community Advisor and Adobe Champion
March 2, 2026

The Activity Map extension used to work (albeit it was pretty slow), but a while ago, when Chrome made some major updates, the extension broke…. There was a band-aid solution to modify some settings in the Chrome//flags… but I would wager those settings probably don’t exist anymore (given Chrome’s propensity to allow people to make adjustments for a few releases, then remove the option….).

 

I am not sure if the current limitation is due to Chrome locking down some features, or if Adobe is working on a fix… you should reach out to Client Care for an official statement on this…. 

 

I use Activity Map, but not as an overlay… I use the region override to pull a specific data attribute value as my “region” instead of the “id” (which is not readable to anyone but the developers), and make sure all my data can be easily used from my Workspace tables.

 

Even when the extension worked, I didn’t use it. I found the overlay too limiting, whereas using the data in conjunction with other data is much more powerful… but to each their own…

 

As for scroll tracking… Adobe does not track scrolls “out of the box”… there is a “last max scroll depth” plugin, that like Activity Map, will send the “max” scroll depth % of the previous page with the next page view…. there are a lot of issues with this though… 

  1. It only tells you the max, so if a user quickly scrolled to the bottom and back up, or the “end of the page” loaded first, then the page content loaded, you might accidentally track 100% when the user didn’t actually read that far
  2. Responsive Web Design, the % of the page depends so much on the width, which isn’t taken into consideration (i.e. a small content page on desktop might show all the content on load, but on mobile, you may only see 25%)

 

If you are interested in Adobe’s Scroll Depth, you can check out this plugin: https://experienceleague.adobe.com/en/docs/analytics/implementation/vars/plugins/getpercentpageviewed 

But there is no visualization component to it… it is available in Workspace only.