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Level 7
November 4, 2021
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for Bounce% of a page, breakdown by Entry Page or Page?

  • November 4, 2021
  • 1 reply
  • 2243 views

Hi,

 

When I create 3 tables to check bounce rate, I can see slight differences.

Table 1:

Dimension: Entry Page

Metric: Entries, Bounces, Bounce Rate

 

Table 2:

Dimension: Page

Metric: Entries, Bounces, Bounce Rate

 

Table 3:

Dimension: Page (eVar)

Metric: Entries, Bounces, Bounce Rate

 

According to the definition, Bounce Rate = Bounces / Entries, Entry page is the first page of a visit.

So, it seems break down by Entry Page (Table 1) shall be the most close to 100% correct.

 

Is this correct?

 

Thank you.

H

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Best answer by yuhuisg

Hi, as mentioned in the reply, they are all prop, not evar. Thanks.

 


Ah yeah, my mistake in not reading your reply properly to see that you had said it's a prop.

The only thing I can think of to explain the differences is that the Page Type (prop) is not set with some hits.

Given that Page x Entries and Entry Page x Entries always give the same results, try breaking downPage Type (prop) by Page, i.e. Page Type (prop) x Page x Entries and Entry Page Type (prop) x Page x Entries. Do you then notice any Pages in the second table that are missing from the first table?

If you don't see any differences and there are Custom / Download / Exit Links in your pages, try breaking down by Custom / Download / Exit Links, on the off chance that these Link hits were firing before your Page hits.

1 reply

yuhuisg
Community Advisor
Community Advisor
November 4, 2021

Tables 1 and 2 give you the exact same result.

So you're really comparing Table (1 or 2) vs Table 3. Between those 2 choices, I'd choose Table (1 or 2). The eVar introduces an unknown complication (e.g. depends on how it's set, what is its allocation/expiration, etc), so I wouldn't use Table 3 if I could.

H_LAuthor
Level 7
November 11, 2021

@yuhuisgIn fact, we are trying to create segments to different page types to see different user behavior entry from specific search engines.

So, I think we should use something dimension like: Entry Page Type = Type 1, Entry Page Type = Type 2, etc, But not "Page Type = Type 1 AND Entries exists".

Is this correct?

 

By the way, here is a screen capture, when we try to use Page Type (prop) and Entry Page Type (prop), there are slightly different on the Entries and Bounces. (So in OP I asked, theoretically, Table 1 and 2 which is the right one).

Could you please share any idea why?

 

 

Thank you for your reply.

H

yuhuisg
Community Advisor
Community Advisor
November 11, 2021

Before I answer your question about the segment…

In your screenshot, you're using "Page Type". Is this an eVar? If so, then those are really Table 3 tables.

In my original answer, I was referring to the built-in "Page" and "Entry Page" dimensions when talking about Tables 1 and 2.