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lytics
Level 2
June 27, 2019
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Customer Attributes & Classification Rules

  • June 27, 2019
  • 1 reply
  • 1649 views

Since Customer Attributes are not conversion/traffic variables, is it possible to create and apply classification rules?

Use case, where attribute(s) contains delimited values.

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Best answer by Andrey_Osadchuk

Customer Attributes are already like a classification applied to the Customer ID value. You may want to separate the attributes from the very beginning so instead of loading "ID, Female:35-45:GoldMember", load it as "ID, Female, 35-45, GoldMember".

1 reply

Andrey_Osadchuk
Andrey_OsadchukAccepted solution
Level 10
June 28, 2019

Customer Attributes are already like a classification applied to the Customer ID value. You may want to separate the attributes from the very beginning so instead of loading "ID, Female:35-45:GoldMember", load it as "ID, Female, 35-45, GoldMember".