Creating a standalone number and adding to analytics as a segment to include in a calculated metric
Hi
I would like to try and understand if it's possible to be able to add key business metrics (product lifetime value - £) to Adobe analytics as part of a segment so I can later use it as part of a calculated metric. i.e.
Product lifetime value (£100 - provided as a metric from business) X No. of individual sales
so i can get an overall view of profit.
I have looked and don't think there is a way but would love to be proved wrong and if there isn't could this be something that could be added so I can pull all the data via adobe analytics rather than having to pull the data together in Microsoft excel. Thanks

