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Khuffie
Level 2
February 21, 2018
Solved

Count the Unique Visitors who viewed a product, placed an order, etc

I want to be able to calculate the total unique number of customers that viewed a product, placed an order, viewed the checkout page, etc. I have a feeling I need to create a calculated metric somehow, but I'm not sure how to go about it.

Note: I do not want "Product Views divided by Unique Visitors". That gives me the average product views per unique visitor. I want the unique visitors who viewed a product.

Basically, I'm trying to replicate the numbers that the Fallout visualization shows:

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    PratheepArunRaj
    PratheepArunRajAccepted solution
    Adobe Champion, Community Advisor, UG Leader
    February 22, 2018

    Dear Khuffie,

    Create a Visitor segmentation where 'Product Views' exists.

    Go to Unique Visitor report to take the numbers.

    You can also replicate the same in Calculated Metrics.

    Thank You!

    Arun

    Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics
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    4 replies

    PratheepArunRaj
    Adobe Champion, Community Advisor, UG Leader
    PratheepArunRajAdobe Champion, Community Advisor, UG LeaderAccepted solution
    Adobe Champion, Community Advisor, UG Leader
    February 22, 2018

    Dear Khuffie,

    Create a Visitor segmentation where 'Product Views' exists.

    Go to Unique Visitor report to take the numbers.

    You can also replicate the same in Calculated Metrics.

    Thank You!

    Arun

    Translate
    Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics
      KhuffieAuthor
      Level 2
      February 22, 2018

      Pratheep, how do you replicate the same in calculated metrics?

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      PratheepArunRaj
      Adobe Champion, Community Advisor, UG Leader
      PratheepArunRajAdobe Champion, Community Advisor, UG Leader
      Adobe Champion, Community Advisor, UG Leader
      February 23, 2018

      Dear Khuffie,

      You can always add Segments to the Calculated Metrics : Below the screen grab.

      Thank You

      Arun

      Translate
      Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics
      KhuffieAuthor
      Level 2
      February 23, 2018

      This is the Calculated Metric I created. The numbers don't line up against the fallout report - any idea why?

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