Claravine Campaign URL Builder

Question

Hello!

I'm using Claravine to generate tracking codes for Campaign URL Builder. How do I effectively integrate and implement these Claravine-generated tracking codes with Adobe Analytics to ensure accurate data capture?

I would appreciate the help.

Josh Stephens · Accepted Answer

hi @abhishek_10 - see Claravine's documentation on setting up the AA integration. It's easy to set up and works well once in place.

However, note that Claravine doesn't currently have a similar CJA integration, so you'll need to set an export from Claravine to a cloud service & set up your own ingestion pipeline.

bjoern-koth · Answer

Hi @abhishek_10

I have not used Claravine myself, but basically what you will have to do is

set the Adobe Analytics "campaign" attribute when you encounter the Claravine-specific URL query parameter or parameters.
- important: should Claravine create multiple parameters, make sure to concatenate their values in the "campaign" dimension e.g.
  s.campaign = "param1|value1,param2|value2,..."whatever makes most sense. Just be cautious when it comes to the delimiter
make sure to send the campaign only once e.g. by using the getValOnce extension to not inflate the campaign click-throughs metric (check the examples on the linked page)

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