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rajesh1991
May 12, 2021 4:00 PM UTC
Solved

Calculated columns

Hi Everyone,

I would like to know how to calculate the below values in Adobe analytics 

Bounce Rate %
% New Visitor
% Returning Visitor

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yuhuisg
yuhuisgAccepted solution
Community Advisor
May 13, 2021 3:48 PM UTC

% New Visits:

(Visit scoped "Visit Number" equals 1)Visits

divided by

Visits

 

% Return Visits

(Visit scoped "Visit Number" greater than 1)Visits

divided by

Visits

View in thread

7 replies

jeff_bloomer
Community Advisor and User Group Leader
jeff_bloomerCommunity Advisor and User Group Leader
Community Advisor and User Group Leader
May 12, 2021 5:20 PM UTC

@rajesh1991 
Before doing anything else related to Bounce Rate, I would HIGHLY recommend starting here:
https://youtu.be/cem3n0mgpEA 
@andrey_osadchuk has some excellent tutorials related to Bounce rate and other metrics out on YouTube that are worth viewing.

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    yuhuisg
    Community Advisor
    yuhuisgCommunity AdvisorAccepted solution
    Community Advisor
    May 13, 2021 3:48 PM UTC

    % New Visits:

    (Visit scoped "Visit Number" equals 1)Visits

    divided by

    Visits

     

    % Return Visits

    (Visit scoped "Visit Number" greater than 1)Visits

    divided by

    Visits

    Translate
      rajesh1991Author
      May 17, 2021 2:00 AM UTC
      yuhusig
      Translate
      jantzen_b
      Adobe Employee
      jantzen_bAdobe Employee
      Adobe Employee
      May 24, 2021 6:42 PM UTC
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