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September 12, 2017
Solved

Attribution Model

Hi all,

Does anyone know the default attribution model? The information that I've found so far is quite ambiguous, and haven't been able to get a solid answer just yet.

Thanks in advance for your help!

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andreis65119307Accepted solution
Level 3
September 14, 2017

Hi,

If I remember correctly Default is Last at evar level.

However it can be changed to First or Linear.

1 reply

andreis65119307Accepted solution
Level 3
September 14, 2017

Hi,

If I remember correctly Default is Last at evar level.

However it can be changed to First or Linear.

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