AEP XDM Schema Object and Adobe Analytics Data Object | Community
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June 11, 2026
Question

AEP XDM Schema Object and Adobe Analytics Data Object

  • June 11, 2026
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I have done a Adobe Analytics tracking setup via DC Launch using the XDM web SDK schema. I have mapped the eVar, props and Events and the setup seems to working fine.  I am also using a Data object specified for the “Adobe Analytics” which sends data directly to Analytics. I am concerned that if this will cause any Data duplicacy in Analytics. Since the AEP datastream we are using for XDM Schema is sending to Adobe Analytics service and the Data object also does. However, the official Documentation seems to be indicating this setup (Although I cant find right now where I read that).

 

I also verified this for some Adobe sites and they also use both the data objects simultaneously so I am not sure if this affects anything or Analytics filters this on its end.