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Anonymous
May 31, 2017
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Adobe Analytics value limits (max number of rows)

  • May 31, 2017
  • 11 replies
  • 13300 views

Hello everybody,

I am currently working at a company where we're in the phase of choosing our new analytics tool. In this process we're (obviously) also comparing tools with each other and we're currently looking into "out-of-the-box" data availability.

This means that we're looking at how many rows are directly (not through an API) available in:

  • a normal report (as far as I know this is 50k, but I would like to know whether this is the right amount).
  • a data export/extract (scheduled or directly requested) (afaik: 50k)
  • a data warehouse export (The adobe help pages state this is unlimited and as I can recall this is correct but I would really like to know how many rows DWH can export from the interface).
  • a workspace report (afaik: 200 rows per breakdown).
  • Unique values (cardinality) (afaik: 500k, but could this be extended?)

Can someone check these numbers on short notice?

Thank you very much in advance.

Best regards,

Stefan Leever

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    Best answer by TanmayMathur

    Hi Stefan,

    Welcome to the Analytics Community.

    • a normal report - 200 rows on a single page
    • a data export/extract - 50k
    • a data warehouse export - unlimited
    • a workspace report - 200 per breakdown
    • Unique values (cardinality) - 500k, but can be customized.

    You can get more detailed comparisons here - https://marketing.adobe.com/resources/help/en_US/reference/analytics-product-comparison.html

    11 replies

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    Hyder_Ziaee
    Adobe Employee
    Hyder_ZiaeeAdobe Employee
    Adobe Employee
    January 8, 2018

    That's great troubleshooting!

    I believed that if the top was not specified, it would give them all. However, looks like it defaults to 10 as you have mentioned, unless otherwise specified.

    -Hyder

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