Campaign Execution Architect
Campaign Execution Architect
Position Overview:
We seek a seasoned Campaign Architect to lead the design and implementation of comprehensive marketing campaign solutions using Adobe Campaign and related Adobe Experience Cloud tools. The ideal candidate will have a deep understanding of Marketing Automation Campaign Design and Architecture, AEM best practices, and integration capabilities, along with strong technical and leadership skills to drive successful project deliveries.
Key Responsibilities:
- Architect and design end-to-end campaign solutions using Adobe Campaign Classic and Adobe Experience Cloud tools (e.g., AJO, CDP, Target, AEM), ensuring alignment with business objectives and technical requirements.
- Oversee the implementation of Adobe Campaign solutions, providing technical guidance and ensuring best practices are followed.
- Collaborate with cross-functional teams, including marketing, IT, and data teams, to define campaign strategies and technical roadmaps.
- Provide thought leadership on Adobe Campaign and Adobe Experience Cloud integrations, advising on optimal configurations and enhancements.
- Work closely with internal clients to understand their needs and translate them into technical solutions, ensuring high levels of client satisfaction.
- Manage and mentor junior team members, fostering a culture of excellence and continuous improvement.
- Stay abreast of the latest marketing automation and Adobe technologies developments, incorporating new features and best practices into campaign designs.
Qualifications:
- Bachelor’s degree in Computer Science, Marketing, or a related field; advanced degree preferred.
- 7+ years of experience in marketing automation, with at least 3 years specifically in Adobe Campaign architecture and development.
- Proven experience in designing and implementing complex marketing campaign solutions using Adobe Campaign Classic and Adobe Experience Cloud tools.
- Deep knowledge of Adobe Campaign workflows, data management, and integration capabilities.
- Strong proficiency in SQL, JavaScript, XML, and HTML; experience in ETL processes and data pipeline management.
- Excellent project management skills, with the ability to lead projects from inception to completion.
- Exceptional communication and interpersonal skills, with the ability to interact effectively with technical and non-technical stakeholders.
- Adobe Certified Expert (ACE) in Campaign or related certifications is highly desirable.
- Preference is given to candidates within 50 miles of Central New Jersey.
Preferred Experience:
- Experience in pharmaceutical or agency environments.
- Understanding of customer data platforms (CDP) and their integration with campaign management tools.
- Experience with agile methodologies and DevOps practices.
- Deep understanding of service-oriented architecture (SOA), enterprise integration patterns, and API gateways.
- Knowledge of system scalability, data management, and ETL processes for handling large-scale campaign data.
- Ability to lead technical solution design sessions and mentor junior team members.
If you are a strategic thinker with a passion for technology and marketing, and you thrive in a fast-paced, client-focused environment, we encourage you to apply for this exciting opportunity.