Answering question 2 and 7 left by the above poster. 2. Adobe Audience
Manager and AMO: Please explain the union and intersection of
functionalities. Were they used to exist separately earlier and now
merged in to one product?When do we use one product than other? -
Audience manager is a DMP you can use to create segments. You can
collect first party audience data as well as import 2nd and 3rd party
data pool and use these segments to run your online display programmatic
campaigns. Both of the p...