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Ingest Adobe Data into Snowflake - Adobe Analytics

What is the best way to load Adobe Analytics data or also Adobe Audience Manager data into Snowflake. On visitor level, or visit or hit level. Only selected data and it doesn't have to be like the entire clickstream data feed. Thank you!

2.1K

Pros and Cons of Server-side Implementation of MCID Service - Adobe Experience Cloud Core Services

What are the pros and cons of Server-Side Implementation of the Marketing Cloud ID Service ? We are using Adobe Target and Adobe Audience Manager and Adobe Analytics (but no DTM yet). Thank you!

2.5K

Re: Send campaign data into AAM - Adobe Audience Manager

How much delay the log file ingestion has in terms of data availability?

1.9K

Re: Send campaign data into AAM - Adobe Audience Manager

Is there real-time server-to-server data transfer of campaign data?Is it common to create campaign traits automatically and dynamically? Is it through Adobe API or are there other better ways?

1.9K

Re: Send campaign data into AAM - Adobe Audience Manager

Thank you! Could you elaborate on what ingesting log file method is usually used for if the data can't be used to create traits and segments? I assume it would be used for reporting purpose only in AAM (Audience Optimization Reports) and the ingestion is not real-time. Is that right?

1.8K

Re: Segmentation client side resolve - /etc/segmentation.segment.js - Adobe Experience Manager

Could you elaborate further? If the /segmentation.segment.js is too large, what are the best practices to improve page loading speed? e.g. make it cached in Dispatcher? Thank you!

1.1K

Re: Ad Frequency Capping - Adobe Audience Manager

Is the ad frequency capping done through feeding back impression data from DSPs into AAM? Because if we want to target people who visited a holiday sale page 4 times in 2 days and we don't want those people to see the same ads more than 5 times, the recency and frequency entered for the segment of visiting the holiday sales page would be 2 and 4, instead of 5, right?

2.0K

Send campaign data into AAM - Adobe Audience Manager

What are the pros and cons of methods on feeding campaign data into AAM, "pixeling the creative" or ingesting log files? Which one is the best practice or a more popular approach method among different companies? Thank you!Capturing Campaign Impression Data via Pixel Calls

5.6K

Multiple Target client codes to one AAM instance - Adobe Experience Cloud Core Services

Is it possible to enable core service and marketing cloud id service and map multiple Adobe Target client codes to one AAM instance and one org id? Thanks!

2.0K

Re: Ad Frequency Capping - Adobe Audience Manager

Hi Varun, yes I meant "show an ad a limited number of times to an Audience Segment" cross multiple DSP destinations. Could you elaborate on the last point in the article? Also it says "This approach achieves greater performance...". Could you talk more about it as well ?

2.1K

Ad Frequency Capping - Adobe Audience Manager

To achieve ad frequency capping through AAM across multiple DSP destinations, is it through feeding back impression data from DSPs into AAM?I couldn't find more detailed documentation on it. Could you talk more about it? Thank you!

5.0K

Re: Best way to share AAM segments with partner's Adobe Target - Adobe Audience Manager

Hi Gaurang, was what you mentioned one of the two methods that Varun explained? Want to double check these are the only current practices. Thanks.

1.7K

Re: Better approach to sync customer ids in CRM system with Adobe IDs - Adobe Audience Manager

This is what I thought. Thank you for the confirmation and quick response! Yes, we are using marketing cloud id and core services. Just a couple of follow-up questions,- Method 1 would allow us to use "Customer Attributes" & any other functionalities just as when we deploy method 2, and method 1 doesn't have much disadvantages comparing to method 2, right? - Also, I am trying to think that if we have an evar that are already tracking the customer IDs in the CRM system, we can already pull the ma...

2.2K

Best way to share AAM segments with partner's Adobe Target - Adobe Audience Manager

Both the company that we acquired and us are using AAM, Target and Adobe Analytics, but we had different org ids in the past. What are the different ways to combine/sync our Marketing Cloud IDs and allow use cases like sharing our AAM segments including online and offline customer data with their Adobe Target for personalization? Thank you!

3.6K

Better approach to sync customer ids in CRM system with Adobe IDs - Adobe Audience Manager

I am trying to think which one is a better approach for syncing customer ids in CRM system with Adobe IDs, _satellite.setcookie or visitor.setCustomerIDs? Thank you!

3.9K

Re: AAM Uniques Compared to Analytics Unique Visitors - Adobe Audience Manager

Thank you for the confirmation!

1.9K

Re: AAM Uniques Compared to Analytics Unique Visitors - Adobe Audience Manager

I used c_events that contains "prodview", cart addition and purchase events all work fine.Also, is "d_rs" the one to use when I want to include data from only one specific reporting suite. It is in the unused signal report and the "unique" look fine after i used it to create traits and segments in AAM. Are there any limitations when using it with others such as c_evar, c_prop, c_events, etc?

1.9K

Re: Segments in AAM for Dynamic Remarketing - Adobe Audience Manager

Would it be better if the DCO tool leverages AAM and let the two work together, if AAM is already implemented? Do you mean Adobe's DCO tool or another DCO tool?

1.7K

Re: AAM Uniques Compared to Analytics Unique Visitors - Adobe Audience Manager

If we have set up server-side forwarding, and if I can see an event (e.g. prodview) has been tracked in Adobe Analytics but after I created a trait using that event, it has been returning 0 in AAM. What could be the reason of that?

1.9K

Re: Segments in AAM for Dynamic Remarketing - Adobe Audience Manager

Hey Varun, yes. I was wondering if each product sku (that map to each creative) has to take one segment, and also what are the dynamic / automated ways if we have a large number of products and those products keep on adding. Thanks!

1.7K

Segments in AAM for Dynamic Remarketing - Adobe Audience Manager

What is the best way to create segments in AAM for product dynamic remarketing (S2S integration with the DSPs), if we have a large amount of product SKUs and we want to map each product to its creative?

3.9K

Re: How exactly can we get Adobe Target data in Adobe Analytics ClickStream raw data feed - Adobe Target

Hi Parit, somebody before me did the integration. I think it is A4T integration. Thank you!

4.2K

How exactly can we get Adobe Target data in Adobe Analytics ClickStream raw data feed - Adobe Target

i looked through the ClickStream data feed column reference, but couldn't find detail explanations on this. I seem to see multiple campaign IDs in one hit in our ClickStream data but I am not sure. Thank you!

4.5K

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