I am transitioning to Adobe Campaign from Marketo, and am wondering if lead scoring/life cycle management is possible within Adobe.If anyone has experience setting up lead scoring within Adobe, I would appreciate some insights into how/where I can get started.Any insight is much appreciated!Thanks,S...

Thanks Vipul! That makes sense and is helpful.Just so I can understand, can this type of filter also be set up in the program scheduler by setting the "Maximum Number Of Iterations" as 1. Or is "Maximum Number Of Iterations" used to control something else?Thanks!Steve

I am new to Adobe and trying to understand all the functionality.Can someone please explain the difference between a Query and Incremental Query, and a potential example use case?As far as I can tell, the incremental query can be used to ensure that someone only enters a workflow if they haven't alr...

Thanks so much Amit -- I appreciate the thoughtful response!!I am only on day two in Adobe, so I have a lot to learn. From what I can tell, your assessment is right on the money -- the biggest adjustment is that I do not have a background in Java, so that is one thing I am definitely going to have t...

Does anyone in the community have experience in both Marketo and Adobe Campaign?I am brand new to Adobe (today is my first day using it), but have a heavy background in Marketo. I am wondering how other people have found the transition from Marketo to Adobe-- does a background in Marketo lend itself...