My evar123 is directly populated with the query string parameters via
Adobe Tags. So if I want to use a variable instead of the query
parameters directly in the processing rules: You would recommend me
using Tracking Code / evar0 with its default setting for expiry and
allocation? This solution woul...
Sure! In my settings the marketing query paramater is saved via Adobe
Data Collection Tags in an evar, e. g. "sea_campaign1_ad2". Let's call
this evar123, as in the example above. In the Marketing Processing Rules
I use this evar123 to identify the channel as "SEA" (= Marketing
Channel) to populate ...
Thanks, @yuhuisg. Okay, so the Marketing Channel and Marketing Channel
Detail dimensions would always be populated with the same evar123 value
for a visitor because the evar value would never change for that visitor
due to its visitor expiry and first-touch allocation. So, in order to
have the Attri...
Thank you, @VaniBhemarasetty! 😀 Just to make it a little more concrete:
You said: "Marketing channels have different expiry settings and do not
depend on specific eVar settings." Does this also apply to the dimension
"Marketing Channel Detail" which is the channel's value? Does this also
apply to t...
Hi guys, this is my first post here. Nice to meet you! I hope you can
help 🙂 In the Marketing Channel Processing Rules I use the following
rule: If all of the following are true: evar123 starts with "sea_" Then
do the following: Identify the channel as SEA Set the channel's value to
evar123 (In my ...