Hi Arun, this is the last marketing channel we have on the list. So unsure why the 'waterfall' is by-passing all the other marketing channels. Thanks, George

Hi Arun, Apologies. Here is the correct screenshot:  Thanks,George

Hi, Thanks for the response. The current settings we have for Natural Referrer are pretty basic. So not sure why this is causing issues. See below:  Could these settings be causing the issue? Thanks,George 

Hi, The First Touch Channel seems to be showing correctly (as below):However, my Last Touch Channel seems to be showing as just "Natural Referrer" and I'm not sure why: I have checked my Marketing Channel Expiration and Rules and both seem fine. Any help would be much appreciated! Thanks.