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Kanoul
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Re: Direct last touch channel with campaign attribution
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- Adobe Analytics
@e30powar The way you're setting Direct channel "Non-overriding channel" is correct appraoch.-The reason you see Campaigns against Direct channel is because of the persistence of s.campaign(eVar0) variable.- You cna verify this by adding "Tracking codeInstances" metric in your table. It should show 0 against Direct channel for this campaign value. For example:Assume that campaign variable is set to expire for a week1 Jan : Visitor came from paid where utm_campaign = fb001 // Visit 1, campaign = ...

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Re: How to track inactive/disabled buttons on the website...
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Hi SivaprasadGunji - You can use css property of the button which tells whether button is enabled/disabled- OR you can use your own customer logic to set a flag in your data layer and then map it to Data element. You can avail this data element in rules to set any analytics variable.

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Re: How are Marketing Channels set for non-first hits of...
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Marketing channels variables persist and are also checked for every hit. Once they're set on first hit of the visit, that value continues to persist unless overwritten by a new value on any further hit.For example:Hit 1 : A visit starts with Paid search. MC = PaidHit2 : Next page of web site , MC = Paid // since value is persisting~~Now user goes to social media and then clicks on a link to land on the same website. It'll be considered as same visitor.~~Hit 3 : MC = Social // channel is overwrit...

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