Suppose I have a variable that captures fulfillment method--call it
evar1:Because items in the same order can be fulfilled differently, I've
opted to make evar1 a merchandising variable. That way, each order item
attributes revenue to the correct fulfillment method. I then make a
hit-level segment where evar1 = Store Pickup. When I show revenue for
this segment, I get a different number:This is because the segment looks
for hits that have at least one Store Pickup item and pulls in ALL the
reven...