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Danny_Rand
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Could ad messaging be personalized/dynamic to users based on profile data from Adobe Audience Manager?
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Danny_Rand
- Adobe Advertising Cloud
Example----User is in Audience Manager as having certain profile/demographic details (example... age, income). If user does a Search Engine keyword search ... could the [ad shown] be personalized/dynamic based on the Adobe Audience profile?

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Adobe Redefines Live Television With Personalized Advertising
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- Adobe Advertising Cloud
We have entered an unprecedented era of television, with more available on more devices than ever before. Traditional TV, over-the-top (OTT), video on demand (VOD) and connected TV apps all compete for viewer attention – and ad dollars. However, TV ads aren’t having the impact they once did. Less than one-third of Americans (26 percent) believe the TV ads they see are relevant to them, according to Adobe Digital Insights’ most recent Advertising Report. Legacy silos – between TV and digital, dat...

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