I think this was super helpful @dr_venture ! We have started using for
things like variance check between clickstream and adobe workspace data,
uploading specific calc metrics to tables in snowflake etc. I'm assuming
that it's capabilities will expand we can tap much more out of it.
Hi All, my questions is very basic with regards to API. Can I have some
use cases with Adobe Analytics API ? What capability does the API
provide that cannot be achieved from the UI ? At a high level I
understand we can use it for automation purposes but some specific use
cases would help me scope a project within the org.
Hi Arun,Thanks for your response. Trying to give you some more
perspective here.1. The marketing channel eVar (context data) and
s.campaign(context data) both fires with the clickthrough trackaction
(event). Both are set to expire after 14 days and it has last touch
attribution.2. In Adobe Mobile Services, there is no way to set the
'Standard' Campaign variable which would feed the tracking code report.
Hence, s.campaign is fired as a context data variable and then
processing rule is used. Proce...
Before I start: Adobe default marketing channel is not setup. We have an
eVar that collects marketing channel info and s.campaign for tracking
codes. Both have last touch attribution and set to 14 days
expiration.Exclusively for app reporting, we are seeing that wrong
tracking codes are getting associated with the marketing channels. In
one of our channel, push notification, a large amount of revenue is also
getting attributed to email tracking code which is making us nervous.
For example, in th...
Hi, I have some questions related to this issue:1. I understand the
utility of in-app messaging with geofencing which is triggering messages
when the user enters/exits the radius of the POI. But, what I am not
being able to get is the utility of push with geo-fence. 2. With an
analytics premium account and adobe mobile services, I can utilize
geo-fencing with in-app messaging. Can geo-fencing be done with push as
Hi Chetan, I would definitely contact our CSM but just quickly asking
for an overview: For push messaging, is there a need for Adobe Campaign
if we have Adobe mobile services ? Can Adobe Mobile Service work on it's
own or it needs to be integrated with Adobe Campaign?Thanks,Sree
I am looking to explore the push messaging/in-app messaging/SMS
notification capability that Adobe can offer. I have gone through the
materials although I have a few questions that would help me figure out
my direction. 1. We have Adobe Premium account, Adobe mobile services
but push messaging and location services is not provisioned. If I have
to configure messages with geofencing capability to iOS and android
devices, what extra products I need to have access to? 2. I was reading
that Adobe Ca...