[Webinar | February 28th] Adobe Experience Makers Webinar | Hanesbrands: Putting Data into Action for Exceptional Commerce Experiences

Hanesbrands: Putting Data into Action for Exceptional Commerce Experiences

On-demand recording URL: https://engage.adobe.com/Q1PersWBR-register1.html 

About the Session:

How well do you know your consumers? Can you put that understanding into action to deliver personalized commerce experiences that convert? Hanesbrands has been laser-focused on solving these challenges across multiple brands, marketing and ecommerce channels, and touchpoints spanning the customer lifecycle.
In this webinar, Emmylou Jordan, Sr. Manager of Global Business Insights & Data Analytics, alongside Adobe Product Marketing, will pull back the curtain on Hanesbrands’ unique approach to setting and executing against a robust, data-driven personalization strategy. Delve into three best-practices, including:

• Developing a deep understanding of the customer
• Applying a framework to transform the customer experience
• Structuring your team and approach for success

Session Schedule: 

February 28, 2024 | 11 AM PST | 2 PM EST

Session Speakers: 

• Emmylou Jordan - Sr. Mgr Global Business Insights and Data Analytics, HanesBrands Inc.
• Rohan Bhatt - Sr. Product Marketing Manager, Adobe