Tools to Create and Decode Tracking URLs

[akankshag132342]

HI,

I am using media optimizer pixel based conversion tracking service. What are the tools I can possibly use to create tracking tags and what are the major features and pros and cons of those. Thanks!

[ritikam90154231]

Hi Akanksha,

can you please elaborate the question, are you talking about Conversion tags or some other tracking ?

Regards

Ritika

[Manu_Malhotra · Accepted solution]

Hi Akanksha,

Thanks for writing in.

You can use

• Conversion Tag tool to create AMO tags - you need to create a distinct conversion tag for each set of transaction properties you wish to track. YOu can access it here Search/Dispaly/Social > Tools & Settings > Conversion Tags
• Tracking URL tool to manually generate click tracking URLs. However, basis the tracking options defined in your account setting, AMO can generate a destination URL hence you might not need this tool.
• Decode Tracking URL tool basically gives you the core URL and removes the AMO code from it.

Feel free to let me know if you have more questions.

Joy!

Manu