Community Pulse

It's that time of year again: time to welcome a new class of Adobe Champions and celebrate the practitioners who make our community what it is. We're proud to introduce the Adobe Champion class of 2026-2027, a global group of product experts who go above and beyond to help others succeed with Adobe solutions.  What makes a Champion Adobe Champions aren't just skilled users, they're connectors and advocates. The program gives participants a direct line to Adobe product teams, a chance to influence what we build next, and a community of peers who are just as invested in solving hard problems as they are. In return, Champions share their expertise generously, answering questions in Community, speaking at events, mentoring newer users, and helping shape the roadmap through feedback and beta testing.  Welcome our new class The 2026-2027 cohort spans six Champion programs, each representing a distinct corner of the Adobe community:  Adobe Analytics Champions Adobe Commerce Champions  Ado

Yesterday, we hosted our very first Experience Maker Awards Live Community AMA, and the conversation couldn’t have gone better ✨ Debra Chin, Program Lead for the Experience Maker Awards, was joined by two multi-award-winning Experience Makers, Lokesh Alluri (Senior Manager, Digital and Customer Analytics, Lenovo) and Anish Raul (Founder and Creative Director, BombAI Studio), for a candid look at how to choose a story, build a submission, and what happens after you win.If you couldn’t join us live, never fear! You can catch up right here: ​Watch the recording: https://video.tv.adobe.com/v/3503957 Download the PDF of the slides attached to this post Download the full Q&A transcript attached to this post  A few key takeaways Pick the right category first. Both speakers stressed that category fit is everything. Talk to your Customer Success Manager, who knows your work and can help you position it. Then tie your story back to the original business value behind your Adobe investment, an

You've built something worth showing off. If your team has used Adobe CX Enterprise and AI to move the needle on customer experience this year, we want to hear about it.The details:Submissions are open September 28 – November 20, 2026 Finalists announced January 2027 Winners revealed at the Awards gala at Adobe Summit in Las Vegas on March 22, 2027 Your company can apply in up to three of ten categoriesWhat finalists get:Two complimentary Summit passes Gala invitations, with the option to bring three additional guests (subject to Adobe approval, additional Summit passes not included) Ten categories, three chances to enter. Take a look and see where you’re work fits the best. Explore the award categoriesEach company can apply in up to three of ten categories: Brand Visibility   The Navigator (New category for 2027) Optimizes content for AI discovery surfaces and to guide on-brand experiences across owned properties using Adobe products and AI capabilities.  Customer Engagement  

There’s no shortage of places to hear about AI. The Agentic Marketing Garage is where you can actually get hands-on with it. This fall, Adobe Experience League is bringing the Agentic Marketing Garage to User Groups in cities around the world. These free, in-person events are designed to make agentic AI more practical, approachable, and applicable to the work you’re already doing. Less AI theory. More learning by doing. During the 90-minute session, you’ll learn a practical framework for designing agentic workflows: define the outcome, assign roles, write clear instructions, establish evaluation criteria, and design the handoffs between agents. Then you’ll put those ideas into practice. In small groups, you’ll work through a real marketing scenario, design an agent team, create the briefs that guide each role, and run or simulate the workflow. You’ll see what works, what breaks, and what you would change. No coding or prior experience designing AI agents is required. The goal isn’t to

Looking to sharpen your Adobe skills, discover new ways to work smarter with AI, and learn directly from Adobe experts and customers LIVE and IN PERSON in New York City?! 🗽✨ Registration for the October 2026 Adobe Skill Exchange is officially open! 🚀Join us in New York on October 29th for a full day of learning, real-world insights, and opportunities to connect with your fellow peers. ✨ Practitioner-led sessions across two tracks: Workfront & Marketo Engage  🤖 AI-powered tips and innovations  💡 Real customer stories  🎬 Live demos and practical takeaways you can apply right away  Whether you’re building your foundation or ready to level up your expertise, this is your chance to connect and exchange ideas face-to-face with the Adobe community.  🎟️ Save your spot today: [Register Now]  Are you a Skill Exchange veteran? Joining for the first time? 💬 Tell us in the comments!  You might even make a buddy before you go ✨

Thinking about applying for the 2027 Adobe Experience Maker Awards – or are you hearing about them for the first time?   Breakthrough customer experiences begin with you. And with submissions opening September 28, there’s no better time to start thinking about the brilliant story you want to tell.  Join us September 29, 9:00-10:00 AM PT for a special live Community AMA featuring Adobe Experience Maker Award winners Lokesh Alluri (Lenovo) and Anish Raul (BombAI Studio). They’ll share the stories behind their winning work, their best advice for applicants, and what being recognized means to them and their teams.   What we’ll cover:  What you need to know about the Adobe Experience Maker Awards  Firsthand stories and advice from Award winners  Live Q&A with Award winners and Adobe leaders   Register Now 👉 Can’t make it live? Register anyway! You’ll be first to know when we share the recording and Q&A recap here in the community afterward. Pre-submit your questions Got a quest

Join the Adobe Champion Program and become a part of a global community of passionate product experts who are driving thought leadership and innovation!  Adobe Champion Applications are open through June 10The Adobe Champion Program offers an opportunity for growth, connection, and influence. As a Champion, you’ll join a distinguished group of professionals who are not only advancing their own careers but also helping shape the future of Adobe’s most impactful products through shared expertise and community leadership.Each year Adobe selects 40 Champions across a number of products. These are:Adobe Analytics Adobe Experience Platform Adobe Commerce Adobe Workfront Adobe Marketo Adobe Experience ManagerWho Should Apply?Champions come from a variety of backgrounds, each with a unique set of experiences and insights into our products. However, there are a number of characteristics each Champion has: expert experience, passion, and a desire to engage with Adobe and fellow practitioners.Exp

The moment you've been waiting for is here!  Applications for the 2026-2027 Adobe Champion Program are officially open, and we want YOU to apply. The Adobe Champion Program celebrates the most dedicated Adobe Experience Cloud product experts in our community. Each year, Adobe selects approximately 40 Champions per product for a year-long cohort packed with professional growth, exclusive access, and the chance to shape the future of Adobe products. What Is the Adobe Champion Program?Champions are recognized Adobe CXO power users who lead with expertise, inspire their communities, and directly influence Adobe's product direction. As a Champion, you'll collaborate with Adobe teams, test new features, and represent the voice of the practitioner. Champion Program Benefits Include:Knowledge sharing & networking with global product experts Direct collaboration with Adobe — influence roadmaps, beta test new features, and shape certification programs Thought leadership opportunities: articl

If you've ever attended an Adobe CX Enterprise User Group event, you know it's about more than the product. It's about the connections you build during the meetings, the ideas you pick up from your peers, and the insights that help you solve your next challenge.  Today, we're excited to make these connections easier.  The Adobe User Group experience is now live on a single site, bringing together chapters across Adobe Analytics, Adobe Commerce, Adobe Experience Manager, Adobe Experience Platform, Adobe Marketo Engage, and Adobe Workfront into one single destination. It's now easier than ever to discover events, connect with peers, and find the communities that matter to you!  Not familiar with Adobe User Groups? Adobe User Groups bring together Adobe customers around the world to connect, learn, and grow together—whether meeting in-person through regional chapters or through virtual chapter events. These customer-led groups create open and inclusive spaces where members network, share

Join us for our AI Forum in Stockholm | Nov 3, 2026 from 9 AM - 3:30 PM CEST Engage directly with Adobe’s newest AI capabilities, hear from top Adobe executives during the keynote, and gain valuable perspectives from partners like IBM, PWC and — all while connecting with peers who are driving innovation forward.Explore agentic AIBlend human ingenuity with intelligent marketing agents to create more tailored, impactful experiences. Discover how organizations like Accenture and Microsoft are leveraging agentic AI to simplify processes and enhance decision-making.Unlock strategic perspectivesUnderstand Adobe’s philosophy on responsible, brand-safe AI and get actionable guidance to help your business maximize its potential with human-centered innovation.Learn from customer successHear firsthand how industry leaders are using Adobe AI to tackle challenges, seize new opportunities, and foster stronger team collaboration. Dive into hands-on experiencesInteract with Adobe’s cutting-edge tools

If you joined us at Adobe Summit, you may have seen a preview of Brand Concierge on Experience League. The response was overwhelmingly positive, and today we're excited to announce that Brand Concierge is now available to all Experience League users.  Ask questions in natural language and receive trusted, actionable answers grounded in Experience League documentation, tutorials, courses, and learning resources. 👉 Ask a question on Experience League   Answers you can trust AI is only as helpful as the information behind it.  Unlike general-purpose AI assistants, Brand Concierge is grounded in trusted Experience League content, helping you quickly find the most up to date Adobe-authored documentation, tutorials, and learning resources. Whether you're troubleshooting an issue, learning a new feature, or looking for implementation guidance, Brand Concierge helps connect you with the right information faster.  Built by Adobe. Better for you. Brand Concierge reflects Adobe's commitment to b

Most marketers aren't short on AI curiosity. What's harder to find is training that actually maps to the work you do every day — campaigns, content, strategy, brand. That's what the AI training hub on Experience League is built for. 👉 Explore the AI training hub  Built around how marketers actually learn This isn't a library of documentation. The AI training hub brings together practitioner-led training built around real marketing use cases, with content designed to take you from curious to capable. Inside, you'll find:  An AI Essentials course Video playlists curated for marketers Articles written by our customer experts, the Adobe Champions Hands-on product environments to practice in   This is just the start — new content, courses, and resources will be added regularly as the hub grows.  Introducing Thinking with AI, a new video podcast Alongside the hub, we've launched “Thinking with AI,” a short-form interview series featuring marketers across roles and industries talking a

You’re invited to The Skill Exchange 2026, a free virtual event running August 5-6 and August 11-13. Looking to sharpen your Adobe skills, discover new ways to work smarter with AI, and learn directly from Adobe experts and customers? This is the event for you! Skill Exchange 2026 registration is officially open! 🚀  Join us for:✨ Expert-led sessions across 7 Adobe solutions  🤖 AI-powered tips and innovations  💡 Real customer stories  🎬 Live demos and practical takeaways you can apply right away  🤝 Opportunities to connect with fellow Experience Makers Whether you're just getting started or looking to level up your expertise, there's something for everyone. 🎟️ Save your spot today: [Register Now]  Tell us in the comments 👉 which speaker or product track are you most excited for this year? 

Preparing for an Adobe certification is a lot more fun when you're not doing it alone. Five new groups just launched on Experience League, each one dedicated to helping practitioners study together, share resources, and support each other all the way to passing. Whether you're just mapping out your prep or you're deep in exam mode, these groups are for you. 👉 Join your group: Workfront Certification Group  AJO Certification Group  CJA Certification Group  AEM Certification Group  Marketo Engage Certification Group   All five groups are public and open to any Experience League member, no invitation needed.  How to contributeThese groups are only as valuable as what members bring to them. The good news is that there's no wrong way to show up. Here are a few ways to jump in, no matter where you are in your certification path:  Introduce yourself and share which exam you're targeting and where you are in your prep Share a resource you've found helpful, a practice guide, a study schedul

Agentic AI is changing how teams think about customer experience orchestration, and we just launched a space to dig into it together.  👉 Join the Agentic Workflows for Customer Experience Orchestration Discussion Group Here  Meet the group The Agentic Workflows for Customer Experience Orchestration Discussion Group brings together marketing and customer experience practitioners who want to move beyond single-product thinking and dig into how Agentic AI is transforming modern CX, both strategically and in day-to-day workflows. Whether you're still in curiosity mode or already running experiments, this group is designed to meet you where you are and help you move from AI exploration to operational reality.  What you can expect inside This isn't just a place for product updates. The group is built around real practitioner conversations, the wins, the challenges, and the lessons learned along the way.  Inside, you'll find discussions that span:  Applying agentic workflows across the full

Adobe Premium Learning has been reimagined and is now live in Experience League.Built end-to-end on Adobe technology, the new platform delivers a unified learning experience with streamlined access to cohorts, instructor-led sessions, sandbox environments, certifications, and on-demand content. 👉 Ready to dive in? Check out the new Premium Learning platform on Experience League 👉 Curious what's new, how the experience has evolved, and how the change might affect your personalized learning experience? Get answers in the Adobe Premium Learning Platform FAQ  

Every year, we take a moment to pause and recognize the individuals who go above and beyond to make our community stronger, smarter, and more connected. Today, we’re proud to announce our 2025 Community Members of the Year. This group of exceptional leaders has made a lasting impact across the Adobe ecosystem. This recognition honors community members who consistently show up to share knowledge, elevate discussions, and support their peers across the online Adobe Community, User Groups, and advocacy programs. Whether through answering questions, offering thoughtful guidance, or modeling what great community leadership looks like, each of these honorees embodies the very best of our community.  🌟 2025 Community Members of the Year Please join us in congratulating this year’s award winners:  Arun Patidar ​@arunpatidar  — Adobe Experience Manager  Skye Hansen ​@skyehansen — Adobe Workfront  David Ross ​@DavidRoss91 — Adobe Real-Time Customer Data Platform (RTCDP)  Satheeskanna Kris

📍Join us for our AI Forum in Madrid | May 12, 2026 from 9 AM - 3 PM CET Engage directly with Adobe’s newest AI capabilities, hear from top Adobe executives during the keynote, and gain valuable perspectives from partners like Accenture and Microsoft — all while connecting with peers who are driving innovation forward. Explore agentic AIBlend human ingenuity with intelligent marketing agents to create more tailored, impactful experiences. Discover how organizations like Accenture and Microsoft are leveraging agentic AI to simplify processes and enhance decision-making. Unlock strategic perspectivesUnderstand Adobe’s philosophy on responsible, brand-safe AI and get actionable guidance to help your business maximize its potential with human-centered innovation. Learn from customer successHear firsthand how industry leaders are using Adobe AI to tackle challenges, seize new opportunities, and foster stronger team collaboration. Dive into hands-on experiencesInteract with Adobe’s cutting-e

We’re excited to share that the Adobe Insider Tour is coming to Seattle on February 26, and we’d love for you to be part of it!This free, half-day meetup brings together practitioners, Adobe experts, and fellow customers for a day of practical learning, real-life stories, and great conversations. 🌟 What to ExpectThe latest innovations in the Adobe Analytics portfolio, Adobe Workfront, and Adobe Marketo Engage Practical tips and strategies from Adobe experts Real-world success stories from fellow customers Networking over lunch and a relaxed happy hourIf you’re in the Seattle area (or can make the trip!), we’d love to see you there! 👉 Check out the agenda and reserve your spot

There’s a new way to renew your Adobe certification, and it’s the most streamlined process yet.All you have to do is pass two short renewal modules (about 15 minutes each), and your certification will be renewed automatically for two years.You will be notified 90 days before your certification expires that your renewal window has opened. You may complete your renewal any time within those 90 days. Renewing is free of charge.Check your renewal status today. FAQHow do I renew?Click on the Renewal tab in My Account to begin your renewal. Need help? View the video tutorial.When should I renew?You can only renew certifications that are within 90 days of expiration. If you do not have any certifications within 90 days of expiration, you do not need to take any action yet.How often do I need to renew?You will be asked to renew each certification every two years.How can I see when my certification expires?Click on the Certifications tab in My A

As part of our Community refresh, you’ll notice an updated gamification system. Our goal remains the same: to recognize helpful contributions, highlight expertise, and provide clear pathways for members to participate and grow. Whether you’re brand new or a long-time contributor, we want you to feel seen, appreciated, and supported — and our system is designed to reflect that.  Why Gamification Is Changing The previous gamification model was closely tied to our old platform. With the transition to a new one, we needed to align with updated capabilities for how participation is recognized. These changes allow us to:  Continue recognizing helpful contributions  Clearly showcase helpful answers and experts  Establish a foundation for future recognition moments  As part of this update, some members may notice changes to their current rank or badges. We’ve done our best to maintain continuity wherever possible and keep rank levels aligned to your historical participation.  How You Earn Re

Are you planning to attend Adobe Summit 2026? Don't wait until day one to start connecting! The Summit Community Discussion Group is now live: your place to introduce yourself, get advice from fellow attendees (including seasoned Summit experts!), and begin shaping your experience ahead of time.Hosted right here in the Experience League Community, it's designed to help you connect early and stay engaged before, during, and after the main event - whether you're attending in person or online.Inside the group, you'll:Connect with fellow Summit attendees Learn what to expect  Ask questions and get helpful advice as you plan your experience Share sessions ideas, tips, and early takeaways Coordinate conversations and informal meetups during Summit Ready to start making connections? 👉 Join the group hereDon't forget to stop into the Welcome thread to say hello, share how you're attending, and let us know what you're most excited about!

Join us for our AI Forum in Zurich on April 1, 2026 from 9 AM - 2:30 PM CET. Engage directly with Adobe’s newest AI capabilities, hear from top Adobe executives during the keynote, and gain valuable perspectives from partners like Accenture and Microsoft — all while connecting with peers who are driving innovation forward. Explore agentic AIBlend human ingenuity with intelligent marketing agents to create more tailored, impactful experiences. Discover how organizations like Accenture and Microsoft are leveraging agentic AI to simplify processes and enhance decision-making. Unlock strategic perspectivesUnderstand Adobe’s philosophy on responsible, brand-safe AI and get actionable guidance to help your business maximize its potential with human-centered innovation. Learn from customer successHear firsthand how industry leaders are using Adobe AI to tackle challenges, seize new opportunities, and foster stronger team collaboration. Dive into hands-on experiencesInteract with Adobe’s cutti

Live stream show details:Marketing and customer experience teams are under immense pressure to deliver faster, smarter, and with greater context. Enter Agentic AI, the breakthrough approach enabling teams to meet these demands.This exclusive session features an insightful Q&A session with Anjul Bhambhri, Senior Vice President of Adobe Experience Cloud. Discover Adobe’s journey and bold vision to provide innovative Agentic AI capabilities that empower marketing and creative practitioners to automate complex steps, accelerate decision-making, and expand their teams’ capacity without compromising control or oversight. Be inspired by early customer adoption success stories and learn how Adobe supports your onboarding and adoption process, giving you the confidence to embark on your own Agentic AI journey. Date: March 3rd, 2026Time: 9:00 am PTCan’t make it? Sign up anyway and we will send you the recording afterward. We hope to see you there!REGISTER NOW!

AI is everywhere in marketing, but how much of it is actually transforming the enterprise?On March 12 at the Adobe Campus in San Jose, CA, join us for the inaugural Enterprise AI Meetup: Building & Deploying Enterprise AI for Marketing, an in‑person evening focused on how AI moves from research and pilots into real enterprise systems at scale.Speakers & SessionsTalk: Stop Automating Yesterday: Context-Aware AI for the Modern MarketingSpeaker: Ram Bala — Founder & Chief AI Scientist, Samvid AI; Professor of AI & Analytics, Santa Clara University; Author of The AI‑Centered EnterpriseRam opens with a talk on why most “AI in marketing” efforts simply automate outdated workflows. He introduces Context‑Aware AI— systems that reason across customer intent, brand constraints, channels, and business priorities — and explains how this shift enables true organizational and decision‑making transformation.Panel: From AI Experiments to Enterprise RealityModerator: Andy Narayanan | VP