Adobe Marketo Engage

Adding a "bot activity filter" in a Marketo Engage report

For String tokens, and SFDC Campaign tokens, and any other that might apply, Marketo should offer setting up a drop down menu with available options. If any drop down is not selected in the Program, you cannot activate smart campaigns. This solves multiple issues with Marketo:Restricts values to known available choicesUsers can no longer activate smart campaigns and have blank or not set token values

I asked the question "How to create 'Text Area' custom field using API" and this is what I got back from your support team. Hi there!Thank you for your patience.Following internal discussions with my team and reviewing the Marketo developer's documentation: https://developers.marketo.com/rest-api/endpoint-reference/lead-database-endpoint-reference/#!/Leads/createLeadFieldUsingPOST, it's apparent that this data type isn't supported through the API. This limitation might stem from either an oversight in the API design or the creation of the field type long after the API was established.However, I suggest submitting your suggestion to our idea portal. Our Product Team actively monitors these idea threads to identify opportunities for enhancing the user experience. I would recommend posting this idea or, if you wish, on the Nation platform regarding the inclusion of this data type. With any luck, our Product Team will notice these contributions and work towards incorporating it i

Admins should have the ability to edit/update agents' hours of availability for live chat and booking meetings.

Hi, I think it will be good if we have an option to select all the email assets that are currently in approved with draft state and bulk approve it when we update an email template. Currently, if we have 1000s of assets in the system that are using a specific template and if we make any improvements to the existing template to ensure continuity in the process for users, it is time consuming to click on every single asset and approve it. I know that once the approved asset ends up in approved with draft bucket, we dont have to worry but for housekeeping, I think it will be a good option to have. Thanks! 

As a Marketo user, I propose an enhancement that would allow us to directly set the Salesforce task type within Marketo’s “Create Task” flow step. Currently, this functionality is not available, and it would greatly improve our workflow efficiency if we could specify the task type during task creation.          Use Case:Streamlined Workflow:Imagine a scenario where we want to create a follow-up task for a lead or contact after a successful webinar registration.With the ability to set the task type directly in Marketo, we could create the task and assign it as an “Email” or “Call” task right away.This eliminates the need to manually adjust the task type in Salesforce after synchronization.Consistency and Accuracy:Ensuring consistent task types across platforms (Marketo and Salesforce) is crucial.By allowing direct task type selection in Marketo, we reduce the risk of discrepancies or misalignment between the two systems.Time Sa

In many different campaigns I create a landing page with the same name "LP - L320". I would like to be able to create a report that says:Filled out Form -> Add Constraint -> Web Page -> I'd like there to be an option when you dropdown the web page that it should say "contains". Currently the only options in the drop down are is and is not. How can I add "contains"?So that every time I create a new landing page I shouldn't have to add the landing page to the report.

I would love to be able to add NULL as an option in the multiple value chooser for the value in a field in a filter to be able to pull a list of people who have certain values in their field, or that field is blank, without having to add in another filter of it being empty. 

 Additional reports available for A/B tests.  If we test one email version against another – would love to see an email link report for each test version as opposed to just the general A/B test view.    

Marketo should allow us to update our field mappings in the platform rather than having to go through support.As business needs develop and marketing becomes more sophisticated we are making changes to our systems. New fields are added, old fields become deprecated, others are repurposed.Marketo creating and automatically syncing new Salesforce fields can be helpful, but I've had instances where I want to sync an existing Marketo field to our CRM, for example capturing behaviour scores in SFDC that we roll up to Accounts for an overall picture of the engagement at that level. Or the email preferences to pass through to our CS tool and make sure those updates are reflected in all the necessary platforms. As it stands to make those kinds of changes we create fields and then have to make the requests to support to update any mappings, as Marketo automatically syncs the new fields instead of giving us the option to map to an existing field.It adds time and hassle to what should be rel

When browsing or querying assets using the REST API (GET /rest/asset/v1/landingPages.json || /rest/asset/v1/landingPage/{{id}}.json) , the response for the status key does not have the value approved with draft :{ "success": true, "errors": [], "requestId": "844f#18c89c040e5", "warnings": [], "result": [ { "id": 10767, ... "status": "approved" } ] } but the status approved with draft is available in the reports via the UI - and annoyingly, the asset ID is not available in the UI reports Please standardise the UI reports and REST API responses.

Salesforce Marketing Cloud uses AI to send an email out to a person at their best engaged time, I assume based on when they have opened emails before. I saw this in a webinar but have not actually used the platform before.This would be really helpful as a/b tests on send times work for some but not others. If you can increase the likelihood of an open at the best time for a person, this would have a much higher open rate on an emailCan Marketo look at implementing something similar? This would improve our email stats heaps!

Dear Community, We are proposing a feature to be added to Marketo. We have been using the Program Member Custom Fields for some of our campaigns, and it is working quite well. However, after the campaign has been completed. When we query a Smart List within the program, there is no way to view the Program Member Custom Fields values in the SL. We understand to view the PMCF data, we need to click the Members tab in the program and create a custom view that includes said field(s). However, if we ever needed to run an SL with various filters, then this is not possible to do so. It will be great to add the functionality in future releases as it will be very beneficial for campaign analysis. Thanks a lot!Wayne

Hello techies,In the dynamic landscape of the market, where change is the only constant, our marketing strategies must adapt swiftly. Through diligent research, it has become evident that a two-step form yields superior results compared to its lengthier counterpart. Additionally, the necessity for an attachment field has become apparent across various business sectors.Hence, I humbly request the implementation of the following features:1. Incorporation of a two-step/two-page form functionality, akin to the capabilities found in Form Assembly and Form Stack.2. Integration of an attachment field type, mirroring the functionality available in Form Assembly and Form Stack.The absence of these features compels many enterprises to allocate resources towards multiple form-building platforms. For instance, while utilizing Marketo forms for lead generation and events, alternative solutions like Form Assembly or other form builders are sought for attachment inclusion or two-page format

I am writing to formally request an extension of the integration license between Zoom and Marketo to accommodate more than the current limit of 40 users. This adjustment is essential to enhance our workflow and enable us to have visibility into the webinars of all users with access to both Zoom and Marketo, rather than exclusively access webinars created by a specific set of 40 individuals.Our team identified the need to simplify webinar management and focus on a larger group of contributors. By expanding the integration license to cover additional users, we aim to improve efficiency and ensure that our resources are directed towards webinars relevant to our purposes.This adjustment is crucial for optimizing our collaborative workflow, ensuring that relevant stakeholders can contribute to and manage webinars efficiently. We believe that widening the scope of users with the ability to create webinars will positively impact our organizational objectivesThank you for considering our reque

＜要望＞Marketoのフォルダーが並んでいるカラム（ツリー）について、表示の異常が発生しました。個人な環境の問題かと思ったのですが、別の人も同じ現象が発生していたため、Adobe社にサポートいただいた。 表示の異常は、プログラム名の重複表示、フォルダー等の文字の重複などです。 原因は使用しているブラウザのキャッシュに加え、Marketo自体のツリーキャッシュの可能性があるとのことで、対処いただいて症状は解消しましたが、Marketo自体のツリーキャッシュの不具合発生時は、再度、Adobe社にサポートをいただく必要があるとのことでした。 長くなりましたが提案としまして、下記2点を記します。(1) ツリーキャッシュの定期的、もしくは不具合検出時の自動クリア(2) ツリーキャッシュクリアの権限をユーザーに付与 以前にもキャンペーンプログラムを起動してもアイコンの表示が切り替わらないなどがありましたが、Adobe社のサポートに連絡するまででもない表示エラーが発生するケースはありますので、ご検討いただければと思います。   

標記の接続について、動作確認がされていないとサポートからお聞きしました。ユーザーとしてはコスト面でメリットがありますので、ぜひ動作確認をしていただきたいです。もし既に接続を行ってみた方がいらっしゃったら情報を共有いただけると助かります。

カスタムフィールドの管理を行っております。「フィールドの更新をブロック」の設定内容はエクスポートや一覧で確認できるすべがないため、管理に手間とミスが発生するリスクがあります。様々な流入元からリードデータが入ってくるような使い方をしている場合に、フィールドを更新するかどうかは重要な設定となりますので何らかの方法で一覧が入手できる用にしていただきたいです。 よろしくお願いします。

MSIでOutlookプラグインを使用してメールを送信すると、送信されたメールが「送信済み」BOXと「削除済み」BOXの両方に格納されます。メール送信者からすると通常のメールでは起きない挙動なだけに、ちゃんと送られているか不安になります。管理者からすると想定外の挙動なので、ちゃんと送れていると断定出来ません。また、「削除済み」BOXのメールは開封ができるので、開封数のデータ集計も乱れてしまいます。 上記のことから、MSIでOutlookプラグインで送信後に削除済みフォルダーに格納されない機能の追加を起案いたします。

MSIでOutlookプラグインから送信したメールが開封されると開封アラートが送信者に発信されるトリガーキャンペーンを組んでおります。この場合、「送信済み」BOXに格納されたメールを送信者が開封する（見返す）と、それもトリガーの対象になってしまい、狙い通りのオペレーション・分析が出来ません。上記のことから、送信者が「送信済み」BOXでメールを開封する（見返す）してもキャンペーンの対象外にすることができる仕様の追加を起案します。

Running into an issue with new freemails that have been developed and are not included in Marketo's global form validation rule. We can't add them and maintain the current Marketo list. Would be great to be able to add multiple rules and also to have rules only apply to specific forms. 

アイデアfacebookリード獲得広告について、複数のビジネスマネージャーとMarketoを連携させ自動化できるようにしていただきたいです背景弊社では、サービスごとにfacebookビジネスマネージャーが存在しています合併や組織の統合によって、ビジネスマネージャーが複数存在することがありますMarketoの仕様上、1つのビジネスマネージャーに1Marketoという状況だと思いますが、複数紐づけたり、launchpointを分けることでユーザーごとに異なるビジネスマネージャーを選択できたらうれしいです。

Zoomウェビナーと、マルケトのイベントプログラムの連携は、1対1の関係となっており、同じ内容のイベントを複数日開催したい場合、Zoomウェビナーを複数スケジュールすると、マルケトのイベントプログラムもその数だけ作成しなければいけません。マルケトのイベントプログラムは1つで、1つのフォームから好きな日程を選ぶことができ、複数のZoomウェビナーとの連携ができれば、フォームがいくつにもまたがらずお客様のページ遷移やクリックが減りますし、またフォームを量産する手間も省けて便利です。 

I got the chance to use Interactive Webinars recently ahead of our 2024 webinar season. It would be great to allow an option for hosting pre-recorded webinars that will still take place in a set time. GoTo currently allows this and its a great feature:  

The suggestion is to add to the list of trigger tokens a new set of trigger tokens for Marketo Program triggers:- Added to Engagement Program- Engagement Program Cadence Changes- Engagement Program Stream Changes- Program Member Data is Changed- Program Status is Changed The primary use case would be the {{trigger.Name}} token, which could be used in the above triggered campaigns to populate the Program Name in a flow step to enable program-level changes at a global level. For example, in our instance, we need to populate a Program Member Custom Field (PMCF) with a common value whenever a lead reaches success in a program. Currently, we have to add the flow step in each individual program to set the PMCF. If we had a trigger token, we could have a single global campaign that could populate the PMCF across campaigns. Here's an example of the campaign setup: Smart List:Program Member Status is Changed--- Program: Is Any--- Success: TrueFlow:Change Program Member Data--- Pr