Adobe Marketo Engage

In today's fast-paced marketing world, seamless integration between tools is not just a luxury—it's a necessity. One of the most powerful duos is Marketo Engage and Salesforce (SFDC). When used correctly, they can transform how you manage leads. But what happens when you need more than a simple sync? Custom frameworks come to the rescue.    Why We Need a Custom Solution For our case, we are not syncing every record from Marketo Engage to SFDC. In fact, we are only syncing 20% of the Marketo Engage database to SFDC. The main reason we are not syncing most of our records is that we are not only looking at their scoring as a qualifier but also at many other data points, including whether the person provided a business email, if they are a student, or if they are an employee. We only want to sync records that align with our strict policies related to customer and account validation, ensuring that the individual is indeed associated with a legitimate business account.   

Hi Everyone,We're in the process of implementing AEP and integrating it with Marketo. I followed the steps outlined in Set up Adobe Organization Mapping | Adobe Marketo Engage with least privileged required noted in the doc:Read-Only ActivityRead-Only AssetsRead-Only CampaignRead-Only CompanyRead-Only Custom ObjectRead-Only Custom Object TypeRead-Only Named AccountRead-Only Named Account ListRead-Only OpportunityRead-Only PersonRead-Only Sales PersonI also did the steps in Set up Adobe Organization Mapping | Adobe Marketo Engage.Our AEP implementation team set up the source connector on their side with the Marketo credentials. However, they're reporting that they are unable to see any Persons data from Marketo, but are able to see the Activities data. They think it has something to do with the permissions on the Marketo side that's causing this, but I have looked through the documentation and don't see what's missing. Anybody else experience this problem before? Any

I have confirmed that individuals have completed MKTO forms on an MKTO LP and a web page, but there is no record of their existence in MKTO afterward (let alone that they completed the form). The common denominator is that the email address prefixes are all numbers (e.g., 2300000@domain.com or 09456@domain.com).I've tried manually adding one of the individuals as a new MKTO record, but it works only if I save the record first using a non-all-digit email address as a placeholder and then replace it. We do not have any active Global Form Validation Rules in place. Anyone else have this issue and know how to resolve? Thanks.

Hi Team,We are trying to fetch all records from a custom data object which has a particular email , email field  is not a dedupe field and while trying to get the records via restapi we are getting invlalid filterttype "emailaddress" error since its not a dedupe or a searchable field.Any pointers towards reading the infomration from custom object based on non dedupe field and can we also get help from marketo team to support searching based on this non dedupe field.  

Is there a way to disqualify form data if the data language is is not the primary language of the target audience? 

Hello folks, Is Marketo and Dynamics365 bi-directional? Does data flow from dynamics to marketo also?  Thanks in advance!

Hi everyone,We would like to clean out some of the bad data in our Marketo lately to manage the usage.I have noticed something and looking accross the community , but not quite sure if there is a better solution with it?Some of the bad data were inserting like asdf@asdf.com,  123123@gmail.com,  ddd@ddd.dd.uk , since the leads might be insert for requesting some , but it is a fault email address, so they never being delivery with any email, that is why Marketo won't be able to recognize these email address are invalid or should be suspened?When I run the smart list, these email address just sit in marketo, but Not showing as Email invalid , Email suspened, not even UnsubscribedDoes anyone know what will be the better way to identify them? Thank youKind regards,

I'm looking to set up a test webinar in the Marketo Interactive Webinar platform for 12/3. If I plan to invite 1 colleague as a co-host and 3 colleagues as attendees, is it possible to also set up a meeting with the 5 of us, 1 week prior, to enter the webinar lobby and play around with the layouts so we can get it perfected prior to the 12/3 webinar test? Just wondering if it's possible for co-hosts and/or attendees to enter the webinar lobby in advance of the scheduled webinar? I don't want to waste additional webinar credits by setting up too many test programs. Thanks!! 

Hello,    I received a Marketo Salesforce Sync Error that myself and my team are not familiar with. The error is as follows: I was able to find one post about something close to this error, but their issue was with a specific to a lead sync issue, based on a problematic character. You can find that thread here: https://nation.marketo.com/t5/product-discussions/lead-sync-error/td-p/64235 I have ran a test and can see that we are syncing new and existing leads with no issue. I was wondering if anyone is familiar with this lead, and if any action is even needed.    Thanks!

Hi all, We'd like to create an escalable process to stamp the acquisition program to our database. What would be the best way to do this?For the moment we used to do it on a program level, but there's a big chunk of our database that does not have it because we did not have it implemented in the past. Tried to rebatch them using tokens for the acquisition program value but Marketo won't let me do it. Looking forward for the community best practices. Thanks!

My campaign involves a landing page with a form which 5 choices in a survey. Each choice will trigger a welcome email and a series of 3 emails specific to that choice, the 3 emails to be sent weekly regardless of their engagement so no transition rules needed. I know Marketo has its own stream test but this doesnt send me email series so i can see it works in sequence. I want to be able to run a test where my survey submission triggers the welcome email (which i have tested and works) but also triggers the 3 emails. I want to be able to do a test where the emails are sent to me in sequence within seconds or minutes of each other, is this possible as i couldnt find anything online as guidance?

Hi Everyone, Currently we have been using default space for two different brands since our both brands are not exclusive and share leads and some assets. We are onboarding a SMS solution which require us to enable workspaces to be able to use unique branding domain links within sms. without workspaces we can only use default branding domain link. We have fair understanding of how workspaces works but wanted to get the suggestions if there are anything specific we should be concerned or mindful about before making the decision based on our use case. RegardsRecho

I'm trying to set up Conversion Lead campaigns for our company, but the issue is we can't seem to connect the conversion back to Facebook. We confirmed that Marketo is tracking the LeadID that Facebook creates when a lead is submitted, but we don't know how to have that push back to Facebook when they become a sale. When searching for Marketo within the partner section of Facebook's setup process, it directs you to LeadsBridge. We also saw that Zapier is something that we could potentially use. (Both Shown Below)Has anyone had experience setting this feedback loop up for Facebook and know how to make it work? Any advice is very much appreciated! Thank you so much for your time.  

Hello all,    I am trying to add our {{member.webinar url}} token generated via zoom webinar registration to google calendar invite. I am using this script below to populate the google calendar link in my confirmation email.  <a href="http://www.google.com/calendar/event?action=TEMPLATE&text={{my.calTitle}}&dates={{my.calDateStart}}T{{my.calTimeStart}}/{{my.calDateEnd}}T{{my.calTimeEnd}}&details={{my.calDescription}}&location={{my.calLocation}}&trp=true" target="_blank">Add to Google Calendar</a> As each member who registers have their own webinar URLs, I am not sure how to do this.    Any help would be appreciated!    Thanks Diana

Adobe have announced a while ago that the login experience for Marketo Engage will be migrated to Adobe ID. A welcome step in the process of integrating Marketo Engage into the Adobe Experience platform for many, but in the process I have seen several threads on the Community and other platforms where users ran into problems with the migration process. After liaising with the product team, here’s some tips on how navigate the process smoothly.   Communication with your Marketo Engage System Admin   You will be alerted via your Marketo Engage System Admin that the migration of your instance is scheduled. However, for many Marketo Engage customers it is not very clear who has the role of System Admin, they may not be an actual Marketo Engage user or have left the company. So if you want to be on top of the process and are unsure of who the System Admin is, I suggest to contact Marketo Support. They can tell you who has this role and can process a request to change this too. If

I'm trying to figure out a way to create a Salesforce Event from a scheduled meeting from Conversational Forms/Dynamic Chat. The meeting is booked in/via Outlook, but does not create a Salesforce event. I know there might be a way to integrate Salesforce to Outlook and filter Meetings to only create events for Scheduled meetings from Conversational Forms, but I feel like there should be a more straightforward way of doing this. Does anyone have any ideas?

I am trying to code a section that works in Outlook as well as other browsers. I have attached the code below, I have run quite a few different VML, but it keeps breaking. Is anyone familiar with making this work in Outlook? <!--Background Image Section--> <table class="mktoModule" mktoName="Background Image Section" id="bgImageSection" width="100%" cellpadding="0" cellspacing="0" border="0" align="center" style="width: 100%;margin: 0 auto;border-spacing: 0;border-collapse: collapse;"> <tr> <td background="https://my.rapidrecon.com/l/708083/2023-03-07/skwfk/708083/1678206081z2ncTDUE/RR_3.7.23_5_Ways_to_Nurture_Whitepaper_Autoresponder_bg.png" height="645" style="background:#fffffe url('https://my.rapidrecon.com/l/708083/2023-03-07/skwfk/708083/1678206081z2ncTDUE/RR_3.7.23_5_Ways_to_Nurture_Whitepaper_Autoresponder_bg.png') no-repeat center center / cover; background-size:cover;bac

I am trying to clean up our engagement programs and we have many that have a large amount of exhausted contacts in the stream. I have tried making a second stream for exhausted content but no one seems to be moving in that stream. What is the proper way to set this up?

When / how quickly are segmentations set for new records? When I drill into a lead record, I can see that it's segmentation is set, but don't see an activity indicating when the segment was set. If segmentations are set as the new record gets created (i.e. during or before the "New Person" activity), great. But if it's asynchronous and capable of having a backlog - and simply doesn't generate an activity - then I'm concerned about potential racing issues in the process I'm hoping to apply them to.

Hi there, We have some questions about the chatbot we are hosting at the Marketo Dynamic Chat. At a first glance, the object to open the chatbot and the object of clicking the link to the referred page, appear to have limited click attributes.Is it possible to adjust these objects so they can have values assigned like the url on the referred link?Currently, attributes from the first click to open the chatbot, and the second click is top open the link that it referred. Both have an identifiable elementId as ‘hb_chatbot-root’ but the second click does not have the url that the user will be led to from the chatbot.