Adobe Marketo Engage

Currently I'm testing the integration of SurveyMonkey with Marketo. One of the things I would like to do is to push data from Marketo of a lead to SurveyMonkey. For example the first name. I have created a custom variable in SurveyMonkey. In the URL of the collector the following was added: &FirstName=[FirstName_value] I replaced the last value by a Marketo token: &FirstName={{lead.First Name}}   While testing by sending an email with URL in it through Marketo, the After testing the URL in a Marketo email, the first name is come through in SurveyMonkey. The weird thing is that the Marketo ID isn’t logged in SurveyMonkey after this change. So no data can be send from SurveyMonkey to Marketo.   Does anyone has experience with this and maybe a solution or hint?   So I am wondering. How can I ever analyse the results in relation to a person?

Hi, I am new at this so, I have created my first Engagement Program, with a couple of streams and the casts are done on Mondays and Wednesdays. The program is currently running, so my question is: I I change the cadence to just Mondays, will I need to adjust the first cast day as well, or can I change the cadence directly without repercussions?   Thanks!

The first thing I teach in Velocity classes is that VTL (Velocity Template Language) is essentially a simpler way to write Java, and totally unrelated to JavaScript. VTL frees you from many Java concerns. You don’t need a main method. You don’t need to think as much about classes and objects (though you’ll be a better developer if you do). And, key to any template language, you don’t need print: if it’s not inside a #directive() it’s assumed to be output.[1] VTL is deliberately forgiving of runtime errors, prioritizing showing some output to the end user over failing completely. Some code — though far from all — that would throw a fatal error in pure Java is ignored by the Velocity engine. But that forgiving quality is also frustrating: the code still fails. You just don’t see it fail, so you may not catch the side effects.   Some broken code I was looking at someone’s {{my.token}} code today and saw a structure like thi

I have a Marketo form which is set up to go to a thank you page url e.g. /thank-you/ to track our conversions. However I notice when the form is HTML embedded as a pop up, it doesn't go to the thank you page url (even though the page does go to the thank you page it's just that the url stays the same).    Only if I have the form HTML embedded on the page, does it go to the thank you page with the url . Is there a way to have the pop up HTML embedded form go to the thank you page with the url?   I have also contacted Leadpages and they said to contact Marketo.

Hello everyone, We added the munchkin code to external website properly but webpage visits data is not true. There are lots of missing visitors. Website holder sends us approximately 1500 webpage visit data via GTM but when we checked Marketo Web Page Activity this count is 200. What are we missing?   How can we solve this problem?

Dear Community Members, This is an update relevant for customers using Marketo Sales Insight on MS Dynamics integration with Marketo, only those who are using the Microsoft Dynamics 365 CRM Online version.   Microsoft is retiring OData V2.0 by April 2023.     Marketo Sales Insight , V2.0.0.25 release onwards, is already compatible with OData v4.0. Therefore, if you are on Dynamics Online 365 and using Marketo Sales Insight V 2.0.0.24 or lower, then you would need to update to the latest version 2.0.0.27 before the planned date.    To update, follow the instructions as here - Please be sure to use “Stage for Upgrade” under Solution Action and Maintain Customizations (recommended) under Import.     Please reach out to prasannb@adobe.com if you have further questions.   Regards, Prasanna Belkale

I've read all the discussions here, tried a few of the solutions, and yet I'm unable to "ignore" the thank-you page.   My setup: We have several pages with an embedded Marketo form. We display a thank-you page after form submit.   I want to trigger an interesting moment when: A separate program contains the Interesting Moment using the  Visits Web Page web page contains demo I tried adding:   Visited Web Page web page not contains thank-you   with no luck. the trigger fires the Visits Webpage Here's the flow step Is this possible? Thanks, Dennis

I am working in a Marketo form and selected font in the form settings for each of the labels. The labels are showing up as expected. However,  I am also using Field Sets in the form, and the field set labels are using an entirely differet font and size than the rest of the labels. The differing font and sizes looks like an error and I can't control that in form settings.   Marketo support informed me that to change the Field Set Label font, I need to edit the CSS code. I do not have much experience with code and dont know what code I would need to edit the syling on field sets. Does anyone have any basic code that could be used to control field set label font and size?   See an example below. Product 1 (the field set label) is a different font than the rest of the form labels and that is what I am trying to fix.     Thank you so much in advance. I appreciate any tips! Steve

Hi I'm working with date times in Velocity and struggling to get a date to display in the correct format. I have an incoming date string in the format: '2023-04-04T13:00:00Z'. So the incoming time is 1300 UTC which is 1400 BST   I'm using @sanfordwhiteman examples from here: https://blog.teknkl.com/velocity-days-and-weeks/   And wanted to get the date to display as: Tuesday 4 April 14:00 BST   But it displays as 13:00 BST instead. Here is my sample code, note the line: #set( $ISO8601DateTimeUTC = "yyyy-MM-dd'T'HH:mm:ss'Z'" ) is not taken from Sanford's blog which I think is the problem, as it seems it's not recognising the format at UTC and rather just a TZ unaware format. Full sample code: #set( $defaultTimeZone = $date.getTimeZone().getTimeZone("Europe/London") ) #set( $defaultLocale = $date.getLocale() ) #set( $calNow = $date.getCalendar() ) #set( $ret = $calNow.setTimeZone($defaultTimeZone) ) #set( $calConst = $field.in($calNow) ) #set( $ISO8601DateOnl

Hi, I can't figure out why my email script is not working:   Here is the situation: A lead fills out a form for our upcoming user conference and can choose a combination of sessions that they would like to attend. The lead then receives an email response with dynamic content based on the sessions that they chose.   #if (${lead.intelliconSession1} == "1") <p><strong> TEXT</strong></p> #end #if (${lead.intelliconSession2} == "1") <p><strong>TEXT </strong></p> #end #if (${lead.intelliconSession3} == "1") <p><strong>TEXT</strong></p> #end #if (${lead.intelliconSession4} == "1") <p><strong>TEXT/strong></p> #end #if (${lead.intelliconSession5} == "1") <p><strong>TEXT</strong></p> #end #if (${lead.intelliconSession6} == "1") <p><strong>TEXT</strong></p> #end  

This exam was updated beginning of  this year 2022.   It has a new section called "Best Practices" which counts for 16% of your overall score.   Approximately 8 questions on the test.   Planning on recertifying and wanted to know from anyone who has taken this new exam already, what type of questions will they be asking and can they be subjective in regards to best practices.   In the exam portal, what it will cover:   Demonstrate the relevance of lead scoring in marketing and sales collaboration Illustrate the benefits of the folder structure and naming conventions Apply best practices around A/B testing Explain the process to perform a quality check on any Marketo program Explain the process to perform a quality check on an email QA and naming conventions can sometimes be subjective depending on the organizations needs, so wondering how these questions are presented for anyone who has taken the new exam.  Is there a golden

Company has a white banner image with their logo on one side and an image on the other. Is there a way to use the banner as a background image and type text to show on top of it within the Marketo email tool?   They want to be able to add text in that banner for different sends. For ex: A Message from John Smith or A Message from HR.   They DO NOT want us to do this in Paint or Photoshop, etc, since it requires work from another department.   Example of banner: https://imgur.com/a/ZbYMl1b

Hi! I have a client asking for a drip campaign with an irregular cadence. There are 4 different flows that users will fall into in real time based on their answers to a Health Assessment, and each flow has a different set of emails with unique wait steps.   What would be the best setup for this? I was thinking an Engagement Program with Streams set up for each of the 4 user flows. Then each Stream would have a nested Default Program with a Smart Campaign to send EM1, Wait 7 days, send EM2, Wait 30 days, send EM3, etc... People would be sorted into the appropriate Stream via Smart Campaign, and each Stream would be set to cast daily.   Would this work? I haven't seen any info (after some extensive searching) on whether there are any issues with sending multiple emails through a nested Default Program within an Engagement Program. Any pitfalls or other ideas here? Anything will help!

I am having an issue with a campaign. I have a Smart campaign to send an alert email whenever people complete the form.  However there have been many duplicate alert emails sent to the emails under "Send Alert". Not sure what exactly is going on. I think it may have something to do with the engagement program because I see this message:     

Like many here, I renew my Marketo certification every 2 years to keep my credential valid. This November was my 3rd time taking the expert exam and my second time renewing. In 2021 the Marketo expert exam got completely upgraded and this time around the champions and power users were involved in writing the test. Neat!    I heard that around 60 hours of time from each participant went into planning and writing this exam. Crazy if you think about how much work is required for a project like this.    Knowing this, my first gut reaction was: What has changed since the last time I took the exam?   Well….quite a few things. 9 to be more specific. Here’s what I could surface:   The name. Since moving under Adobe, the certifications got renamed to match the tiers in Adobe. The MCE is now called ACE-MEBP which stands for Adobe Certified Expert - Adobe Marketo Engage Business Practitioner.    The test booking process. The whole thing is managed via th

Hello everyone,   I want to know whether there's a way to prevent a lead getting created 2 times inside Marketo when a lead go in and submit a form twice in a row. I contacted support and they said that a lead like this get created inside Marketo twice because the data sync get delayed. So when a lead submit a form it doesn't get added to marketo right away and there's a delay because of this delay when the same lead go ahead and submit a different form right after the first one, this causes this specific lead to have 2 record in Marketo because the 1st time submission takes times to sync up.    Is there's a way to prevent this from happening do we won't have duplicate records inside Marketo?   Thank You!

We're attempting to track whenever a lead logs into our SaaS product. We thought we had the configuration accurate, but keep receiving "skipped" as a response. The Custom Activity has been approved. Is the Scripting below accurate? The primaryAttributeValue throws us for a loop.   Custom Activity Values: Id: 100009 Display Name: Logged Into CMP API Name: loggedIntoCMP_c State:     Approved   Description:   Filter: Logged Into CMP Trigger: Logs Into CMP Field Settings:Name: CMP Logged In API Name: cMPLoggedIn Data Type: String   Script: { "input":[ { "leadId":509, "activityDate":"2017-01-24T12:30:00-08:00", "activityTypeId":100009, "primaryAttributeValue":"loggedIntoCMP_c", "attributes":[ { "name": "cMPLoggedIn", "value": "True" } ] }   Thanks, JFoote

We all know it. Our activity logs are a mess. We have tons of data to sift through whenever it’s time troubleshoot, and headaches to go along with it.   But it doesn’t have to be that way. It’s time to make your life just a little bit easier. Keep reading and I’ll show you a way to help break up the activity log and call out your processes. The only limits here are YOUR creativity when creating your call outs, and your judgement on how often to apply this (hint, be judicious).   First, take a few minutes to pick out some of your most complex processes and/or those that you routinely need to search for when troubleshooting or doing evaluations for your users.   Once you’ve identified these processes: Take a few minutes to create a helper string field(s) that you can use for each of them I like to use something like "Admin-Processing-Note". Add the new field to the beginning and end of your flow(s). At the beginning of each process you can kick off with a

Can anyone point me to an article about how best to make use of the "Directory of Leads Bouncing Emails" described here?   https://nation.marketo.com/t5/knowledgebase/maintaining-a-directory-of-leads-bouncing-emails/ta-p/300838   When I was working for another company a few years ago we got some useful advice from a deliverability consultant about this but did I remember or capture relevant screenshot? Doh! So have this handy directory now (again) but I'm not entirely sure how best to make use of it, which boils down to under what circumstances should we marketing suspend or block list which bouncing emails. Any pointers would be appreciated. Thx!

Hi there, I've been using Marketo for just under a year and started to explore updating our basic lead scoring model.   I'm struggling with adding a time-based restriction to flag leads that reach the score we set for an MQL - in this case, 20.    What logic/settings do I use to only flag someone who has   1. Reached a score of 20  AND 2. Has scored more than 8 points in the past 7 days   Is that doable? Thanks in advance!  

Hi all,   inspired by this thread necromancy I wanted to ask about RCE, because it's a Marketo feature I'm not really familiar with. I think I understand that I need to build a model (this modeler comes with every Marketo subscription?) that I can then analyze with a reporting tool (that is not in every Marketo instance?). If I have a model, I need to build transitions, and then Marketo persons are automatically associated with the model's buckets.   Okay. Is it worth doing that? Will the Analyzer give me information I didn't have before? Will a running model have a negative impact on my instance's performance? Why can I only have one model approved at the same time?   If you could tell me either "Nah, don't waste your time on that" or "Yes, you definitely have to dive into this" - that would be great!   Thanks,Michael