TTL and Match Rate | Community
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Level 3
September 30, 2019
Question

TTL and Match Rate

  • September 30, 2019
  • 1 reply
  • 3651 views

Hi,

I had a look at our event code with the ibs sync for ad server.  It seems that AAM has TTL of 10080, while the ad server has 20810.  Does this mean, the match rate or even the cookie sync is incorrect?  How does this impact the numbers in our ad server?  Any insights on this helps.

Thanks

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1 reply

Adobe Employee
October 15, 2019

Hi TimeIndicator​,

Could you please clarify more on AAM TTL 10080.Which TTL are we specifically referring to here.

Regards,

Shweta