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Level 2
September 30, 2019
Solved

Google Ads&Facebook Tracking

Hi all!

Im familiar with how pixel tracking works but I have a doubt related to which type of event could be tracked from Google Ads & Facebook. Is it "imp", "click" or both of them. I'm aware there is only one field to fill with macro tracking

I think only "click" is allowed for both destinations ( Google Ads & Facebook). Am I right?

Thank you all!

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josel49165863Accepted solution
Level 2
October 23, 2019

Yes, you can track both impressions and clicks only through the DSP. In both Google Ads and Facebook you can only track clicks.

3 replies

Level 3
October 14, 2019

Hi,

For Google, you can track both impression and click using adobe pixel.

Thanks

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Level 2
October 17, 2019

Only through the DSP but not in Google Ads.

In google Ads only clics are available

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josel49165863Accepted solution
Level 2
October 23, 2019

Yes, you can track both impressions and clicks only through the DSP. In both Google Ads and Facebook you can only track clicks.

Translate