[Creating a Click tracker URL] | Adobe Higher Education

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[Creating a Click tracker URL]

Forum|Forum|4 years ago
January 14, 2022
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Hi Team,

How do I create a trait to track clicks in AAM?

Thanks

Audience Manager

このトピックへの返信は締め切られました。

ベストアンサー rich_seabrook

You need to check your analytics implementation.

Some sites process a link click as a separate event from any subsequent page load.

e.g. https://www.benjerry.co.uk/

You will see a set of key-value pairs that identify a link click. In the example above check evar 43 and evar 42

Some don't.

e.g. https://www.eurosport.co.uk

In these cases you will not be able to identify a click in AAM without additional tracking events in the analytics implementation.

Community Advisor

Community Advisor

See if this is useful: https://experienceleague.adobe.com/docs/audience-manager/user-guide/implementation-integration-guides/media-data-integration/click-data-pixels.html?lang=en

SCB21作成者

Level 5

Hi @kishore_reddy,

I saw this link, however, it doesn't really show how to create a click tracker trait. Is there one we can look at?

Thanks

rich_seabrook回答

Level 3

You need to check your analytics implementation.

Some sites process a link click as a separate event from any subsequent page load.

e.g. https://www.benjerry.co.uk/

You will see a set of key-value pairs that identify a link click. In the example above check evar 43 and evar 42

Some don't.

e.g. https://www.eurosport.co.uk

In these cases you will not be able to identify a click in AAM without additional tracking events in the analytics implementation.