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dhanya_venkates
dhanya_venkates
Level 2
September 1, 2016
Solved

Search Revenue Vs Retail Revenue Model

  • September 1, 2016
  • 3 replies
  • 3776 views

Hi Guys,

What's the difference between the search revenue model and the retail revenue model, and when should I use each?

Thanks!

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Best answer by ritikam90154231

Hi Dhanya,

 

AMO is going to build models based on the collected data like click data, revenue data cost data etc. It will be based on Search behavior of the keywords.

 

Regards

Ritika

3 replies

R
Adobe Employee
ritikam90154231Adobe Employee
Adobe Employee
September 1, 2016

Hey Dhanya,

Can you give me more context about the question ? Is it a generic question or you are asking more in context of AMO ?

 

Regards

Ritika

dhanya_venkates
dhanya_venkatesAuthor
Level 2
September 8, 2016

Hi Ritika,

 

I am asking in the context of AMO. I want to optimize search bid units so  wondering which model works when.

 

Thanks.

R
Adobe Employee
ritikam90154231Adobe EmployeeAccepted solution
Adobe Employee
September 9, 2016

Hi Dhanya,

 

AMO is going to build models based on the collected data like click data, revenue data cost data etc. It will be based on Search behavior of the keywords.

 

Regards

Ritika

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