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Dynamics offers in target using AEP profile attributes

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Level 2

Hi All,

 

I have configured the profile attributes from aep to adobe target and the same i can see in offers. But that offer is not working dynamically.

can anyone help with the reason or can share the logic about how can i create dynamics offers in the adobe target using attributes

 

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1 Accepted Solution

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Correct answer by
Community Advisor

Dear @akanshamishra1,

At present, the attributes that can be sent over from AEP to Target based on audience activation can be used as key values inside your offer or personalization. However, I don't see any option to create audiences based on these attributes inside Target's Audience Builder, and thus requirement cannot be fulfilled at the moment.

Wait for the update from Adobe or some hacks from other community members before closing this thread.

Thank You, Pratheep Arun Raj B (Arun) | NextRow DigitalTerryn Winter Analytics

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2 Replies

Avatar

Correct answer by
Community Advisor

Dear @akanshamishra1,

At present, the attributes that can be sent over from AEP to Target based on audience activation can be used as key values inside your offer or personalization. However, I don't see any option to create audiences based on these attributes inside Target's Audience Builder, and thus requirement cannot be fulfilled at the moment.

Wait for the update from Adobe or some hacks from other community members before closing this thread.

Thank You, Pratheep Arun Raj B (Arun) | NextRow DigitalTerryn Winter Analytics