Adobe Target

Check out our on-demand Engineering Insights webinar with the Adobe Target Engineering team, which aired on Tuesday, May 27 2025.   The objective of this webinar was to provide you a "sneak preview" and a look under the hood to discover what our engineering team is working on. Stay tuned till the en...

There’s a new way to renew your Adobe certification, and it’s the most streamlined process yet.All you have to do is pass two short renewal modules (about 15 minutes each), and your certification will be renewed automatically for two years.You will be notified 90 days before your certification expir...

Hi everyone,I wanted to start a discussion around a challenge we’re running into with Adobe Target and Demandbase integration — particularly the timing conflict on the first page load, and how it impacts personalization.Our current setup:Adobe Target is implemented via Adobe Launch, loading synchron...

As Adobe Target undergoes major UI upgrades, many users—both new and experienced—are encountering unexpected challenges: As few examples like : 1) Activities created in the old UI aren’t working correctly in the new interface (and vice versa)2) Moving or editing page elements has become more difficu...

Adobe Analytics has had its moment in the Rockstar spotlight…Now it’s Target’s turn to shine.   Because let’s face it — personalisation deserves its own stage. Together with @Gokul_Agiwal, I’m excited to launch Adobe Target Community Rockstar Tips — a new Captain-driven initiative where we  celebrat...

Hi, I've gone to analyse a test in Target and noticed that the A4T link (that used to appear in "Reports") is no longer present - this is both on the old and new UI. Am I just not seeing it or is this not going to be a function ongoing? Thanks,Miriam Eg. 

Starting with March 2025, customers have received brand new user interfaces for Activity management and Recommendations interfaces.    For more information about the changes, check out the recording of one of the Adobe Target UI demo sessions from May 21, 2025.   The key points on this session: Reca...

For one of the Use case, we are looking for a solution to check for Exit intent pop-up ( Experience) and looking to integrate the same with Salesforce. If someone fills out the exit intent form we can capture the first part data in sales cloud record.

  Catch us at Adobe Summit 2025 this year where we are bringing the AMAs (Ask-Me-Anything) out of the Community and on to the stage!   We will be hosting an AMA Live on Implementing Adobe Target for Performance, which is a follow up to the Adobe Target lab [CP20] under the same title. This is a gre...

Hi Target experts1.Is the Adobe Target billing based on the MBox fires on the site or the page views of the entire site (which we can get from Adobe Analytics) 2.Would running more Target experiments increase the server call usage Thanks