Target personalization in Campaign adbox technology

[Michael_Soprano]

Hi, 

I would like to know what type of technology is behind this implementation in Campaign.

When the email is opened then the email client sends API request to Target with email as a parameter, Target recognizes the user and sends back specific image? 

Thanks

Mike 

[ChetanyaJain]

Hi @Michael_Soprano , I believe its using Adobe Target Offers module - https://experienceleague.adobe.com/en/docs/target/using/experiences/offers/manage-content 

Regards,

Chetanya