I'd recommend setting up new listening rules to monitor key terms and
hashtags around the event or crisis. You can backfill the rule for up to
28 days but keep in mind this can take a few hours to populate.I'd then
pull these rules into Social Buzz and use one of the real time streaming
options to closely monitor the conversation as it happens, and view the
trend graph to monitor volume of mentions over time. Consider setting up
a scheduled report if you would like to receive this data at regula...