Hi Manoj, Yes, each creative will be delivered to the same user as
different impressions. Yes, the frequency cap plays a role here.
Example: You have 3 creatives in a sequence and the frequency cap is 4,
the same user will see 1st creative on 1st visit and 2nd creative on 2nd
visit and then the 3rd creative on 3rd visit, further on the 4th visit
the user will again see 1st creative.If the frequency cap is set to 2,
the same user will see the 1st creative on 1st visit and then the 2nd
creative on...