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tracey_cannon
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Re: Test and Target or Audience Manager with Campaign
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Amit_Kumar
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Amit_Kumar
- Adobe Campaign Standard
Hi Tracey,Thanks for Reaching out to the community. Choosing a right product is sometime confusing you can refer to the following quick so Audience manager or test and target Adobe Analytics+ Campaign: Go for this combination if you have only first party data; First-party data is your company’s own data — from online logins, loyalty programs, web behaviors, or mobile interactions, mobile apps.Audience Manager +Adobe Analytics+ Campaign: Go for this combination if you have first party, Second- an...

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