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nidhik
nidhik
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Badges

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13

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24

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36

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Re: Blog and Article Sharing Corner - Adobe Advertising Cloud 03-06-2022
Sorry, reply to the wrong community to answer and share the URL https://www.kavella.comhttps://listacabinets.com

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14

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Re: What is view-through and click-through? - Adobe Advertising Cloud 15-04-2021
Could you share why there can be more Campaign click-throughs than Visits on that Landing page?

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2.7K

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1

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Re: Noob alert! :) Adwords question here :) - Adobe Advertising Cloud 05-09-2018
Hi,Please see response to your queries below:1. Advertiser should have its Google AdWords Account to link with Ad Cloud Search (AMO) to start working. Either an existing Google AdWords account or a newly created one can be linked to Ad Cloud Search Platform.2. Ad Cloud Search (AMO) has a separate billing than Google AdWords and doesn't look after Google's billing. Usually Google Auto deduct the payment from the payment details mentioned in the account.Hope this helps.ThanksRegardsNidhi

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2.7K

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The GDPR: A Quick Abstract and Its Impact on Ad Tech & EU Ad Revenue - Adobe Advertising Cloud 15-05-2018
The EU General Data Protection Regulation (GDPR) is a law intend to enhance data protection for all individuals within the European Union (EU). It is the journey that started since April 27, 2016 when the European Union’s General Data Protection Regulation (GDPR) was adopted. Its enforcement will come into effect on 25 May 2018.As online advertising and marketing companies collect vast amounts of user data every day, the GDPR may have a substantial impact on their business operations and activit...

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2.4K

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2

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Re: When are bids changed? - Adobe Advertising Cloud 02-09-2016
Hi Akanksha,After clicks and revenue models are run, AMO compute right bids for keywords, these bids are pushed to search engine at midnight 12am. A second round of revised bids may be pushed at noon to accommodate any budget changes 12pm.With new intraday bidding, AMO retrieves, data for google clicks and cost at two extra times per day (08:00 and 16:00) update cost and revenue models based on trends and then set bids.RegardsNidhi

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1.7K

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1

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Re: Bulksheet Requirements - Adobe Advertising Cloud 01-09-2016
Hi Sushant,Bulksheet files for multiple campaigns can contain up to 500,000 data rows. If you are generating data for multiple campaigns and the combined data consists of over 500,000 rows, Media Optimizer will split it by campaign into two or more files, as necessary, named _1.tsv, _2.tsv, and so on.There are four acceptable formats {.tsv, .txt(unicode), .csv and .zip) available for a bulksheet.When the bulksheet file is more than 10 MB but smaller than 2 GB, the file will be in ZIP format; you...

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1.5K

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Re: Media Optimizer Alerts - Adobe Advertising Cloud 01-09-2016
Hi Suzanne,There is an 'Alerts View' section in 'Insights and reports' tab which provides certain alerts info. including budget related to your account and campaign. Visit the tab and see if that resolves your query.RegardsNidhi

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1.6K

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Re: Model Inaccuracy - Adobe Advertising Cloud 01-09-2016
Hi Ishitaa,There is no set rule/figure for model accuracy, however, as long as it stays in plus minus 10%-15% window, it should be ok depending upon the industry and business nature as there are always some external factors that are not in control. If it under or over performs then you may investigate it further by clicking on the model accuracy link and see how your actual performance is vs the predicted and take necessary actions accordingly.Hope this helps.RegardsNidhi

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1.6K

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Re: Deleting Ads - Adobe Advertising Cloud 31-08-2016
Hi Ishitaa,You can always go back to the paused ads and re-enable them if required. That way ads will not be building up the new quality score as they will have the saved history around them.However, if your account has reached the ad limit advised by Google then deleting the promotional ads will help as you may need to edit the promotion/discount/price/offer as per the period which will anyways edit the quality score.Hope this helps.RegardsNidhi

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1.7K

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Re: Generate Google Adwords Tag - Adobe Advertising Cloud 31-08-2016
Hi Sushant,Visit ' Adwords conversion tags' tab under 'Tools and Settings' . Select the already created (In google) conversion name/conversion category by selecting the check box and click on 'Get Tag' link. If you dont see the conversion tag/name/category listed in AMO, you can add it by clicking and following the steps of 'Add Conversion Tracker'.Hope this helps.RegardsNidhi

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1.6K

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