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4nn3d0l
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Re: Impressions, Creative [by Individual]
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DoMoore
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DoMoore
- Adobe Audience Manager
Well, PII is not allowed in AAM, so you're not really going to know "who" was exposed to which creative.Instead, if you want to be able to market a certain way to the people who were exposed to a creative, then that is right up AAM's alley.If you want more information about capturing media data, you can see some documentation HERE. As an alternative, talk to an Adobe rep about Real-time CDP, which does allow for PII, and it might get you closer to WHO is seeing certain creatives/campaigns.

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