Hello Vijay.First thing first, Welcome to you in Adobe Campaign family
As you may see, we have many paths for personalize a message in Campaign
and it may appear confusing at the beginning. Perso path is sometimes
depending on the execution context (i.e. from a Campaign workflow, A
standalone delivery, etc. ...) and whether the data used for
personalising is bound to the profiles or not. I assume you question is
then totally legitimate by the way.Personalisation tab is a legacy from
earlier vers...