The Challenge:The Pandemic has limited the consumption worldwide. Nations are trying to figure out ways to counter the menace and with no vaccine in sight for the next few months, it’s a tough road ahead for mankind. From an economic standpoint, the situation is worsening, and we are staring at a recession similar to 2008. This one though, seems considerably deeper and impacting almost all Industries. The reflex action of every individual, country and brands has been to go into hiding and limit ...