The reporting UIs do not include the line item "Inside your Site". So
the report is not taking into account visits that start with an internal
referrer (session refresh). Data Warehouse will show this additional
referrer type. Feel free to run a Data Warehouse and compare. I suspect
that the different in totals (Sum of UV being more that total and sum of
Visits being less) is due to de-duplication. A Data Warehouse remind may
confirm this as well.
Dear Jerry,Let's say an user came to your site with tracking code =
Email. It is being captured in s.campaign variable with the expiration
of 30 days.Next day the user came to your site via Direct and submitted
the lead.If you go to Tracking Code report, the lead will be attributed
only to 'Email' because, the expiration of the tracking code is 30 days.
Unless otherwise, if the Tracking Code is replaced, it will attributed
only to 'Email' till the expiration.But if you go to Marketing
Dear Jerry,Yes, 'Typed/Bookmarked' will capture the hits that came
through directly i.e. Referrer is empty and didn't match internal URL
Filters.If it matches internal URL filter, the traffic will fall under
'Internal'.If there referrer with matching Search Criteria, it will fall
under 'Search Engines'.If there referrer with matching Social Criteria,
it will fall under 'Social Media'.Else, under 'Referring Domain'.Thank
don't think they are all "session refresh" if you think as "reload the
browser". could as well be people coming from within the "internal
domain" but haven't been tracked (yet) or the tracking was sent to a
different report suite.Since the "marketing channels" (and thus the
corresponding "session refresh") persist over a longer timeframe and
might be affected by other channels, I would not compare those numbers.
or at least not with all metrics ...