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dicksont7494219
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Re: Adobe Analytics: Visits < Clicks Recorded
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- Adobe Analytics
Hi Arun,Thanks for your reply and suggestion.Yes, that is a possible scenario. What I did to check against that was:Check Instances when tracking ID was firedTest for new/return visitsTracking code expiry (We have a 7 day default)In both tests (1 and 2), it still reports figures above clicks. We're using an agency to report our DCM performance, so I'm gradually inclined to believe that the issue lies with DCM reporting rather than Adobe.

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Adobe Analytics: Visits < Clicks Recorded
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- Adobe Analytics
Hi there,There was a similar discussion back in 2016 but the findings did not shed any information on my scenario.I have been running a campaign for just over a month (35 days to be exact), with AdWords, DCM as push channels to DotCom. As with the title, I noted that in this duration, DCM clicks are less compared to the web visits attributed via tracking codes. Interestingly, this did not apply with AdWords.I have noted the following:All tracking codes are unique to individual digital asset (1 b...

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