Hi Randy , Thanks for reaching out to Adobe DTM community. As per our understanding , we will need to create a data element on the fly and then use it in the interface for an event based rule Hence to achieve this, we can dynamically capture the value of the event, and can set it when defining the criteria for an event based rule, within the custom code block code. Step 1: Create an Event based rule with conditions as below snapshot :Step 2: After setting up the the condition please choose "cust...

Hi Randy, Please create the event based rule for the onclick event on Quick Registration action. There is no need to enter the custom code in the Adobe Analytics section of the event based rule . Please add the below code in Javascript / Third party Tag section of Event based rule as "Sequential Javascript" . /* <![CDATA[ */ goog_snippet_vars = function() { var w = window; w.google_conversion_id = 933120834; w.google_conversion_label = "N65LCNWl82IQwpb5vAM"; w.google_remarketing_only = false; } // DO NOT CHANGE THE CODE BELOW. goog_report_conversion = function(url) { goog_snippet_vars(); window.google_conversion_format = "3"; var opt = new Object(); opt.onload_callback = function() { if (typeof(url) != 'undefined') { window.location = url; } } var conv_handler = window['google_trackConversion']; if (typeof(conv_handler) == 'function') { conv_handler(opt); } } /* ]]> */ Please do let us know if any help is required with the "Condtions" section of event based rule.Thanks & RegardsParit Mittal