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nidhik
nidhik
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Re: Generate Google Adwords Tag - Adobe Advertising Cloud 31-08-2016
Hi Sushant,Visit ' Adwords conversion tags' tab under 'Tools and Settings' . Select the already created (In google) conversion name/conversion category by selecting the check box and click on 'Get Tag' link. If you dont see the conversion tag/name/category listed in AMO, you can add it by clicking and following the steps of 'Add Conversion Tracker'.Hope this helps.RegardsNidhi

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1.6K

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Re: Attribution Types - Adobe Advertising Cloud 30-08-2016
Hi Akanksha,See an example of 'Weigh first even more', attribute below. Here the value is attributed to all events in series but gives the most weight to the first event. Add the positions of each click event such as 1 for first click, 2 for second click and so on (Event 1 = position 1, Event 2 = Position 2 etc 1+2+3 =6) . Divide the conversion value by the number of click positions (e.g. 120/6=20 USD). Attribute the value depending upon what type of ‘more event’ it is. Such as here 'weight firs...

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1.5K

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1

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Re: Generate Tracking URL - Adobe Advertising Cloud 29-08-2016
Hi Akanksha,Tag and Tracking URls are two different things. To generate the AMO conversion tag, you need to visit the 'Conversion tag' tab under 'Tools & settings' where after submitting the required info. on the screen, you can generate the tag to be inserted on the pages required. For tracking URLs, please visit the tracking URLs tab under 'Tools & settings' where after selecting the account name , insert your keywords and URls in the box and generate the 'Tracking URL's. However, with changes...

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Re: Blog and Article Sharing Corner - Adobe Advertising Cloud 29-08-2016
By Nidhi Kapoor, AMO- Senior Consultant, AdobeEdit: This post has been published as a Knowledge Base Article for Adobe Media Optimizer and can be viewed here Bid & Average Position Constraints - Substantial Support in Competitor Strategy. In a day to day marketer’s life word ‘competitor’ plays an important role. Some part of success for a marketer lies if he/she can steer their marketing efforts through the turbulent marketing environment by doing it better than competitors. As we all know there...

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Re: Exclude Dates - Adobe Advertising Cloud 26-08-2016
Hi Ishitaa,Click on the portfolio settings and select the dates on the calendar from cost model and revenue model sections of campaign that you want to exclude and save to apply changes. If you click one time on the date/date range, the date will be selected with green color and excluded locally means from just that portfolio, if you click twice on that date/date range the date will be selected with blue color and will be excluded globally means from all portfolio in your account.Hope it helps.R...

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Re: Supported Display Exchanges & Ad Servers - Adobe Advertising Cloud 25-08-2016
Hi Dhanya,Following are the list of exchanges, however, there are many sites in it which is hard to list. Regarding third-party ad servers info., will get back to you.AdXAppNexusMicrosoft Ad ExchangeRubiconOpenXPubmaticCasaleRegardsNidhi

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1.4K

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1

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Re: Budget Strategies - Adobe Advertising Cloud 25-08-2016
Hi Ishitaa,There are various options that can you explore in your portfolio , to name some are 'daily spend strategy where you can set daily targets for your portfolio; or 'monthly' 'ROI', 'day of the week', day of the month' CPT depending upon your objective and industry.RegardsNidhi

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1.2K

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Re: Changing Global Date Filter - Adobe Advertising Cloud 25-08-2016
Hi Akanksha,On Portfolio view, click on the current date range on top right of the table, you can select the date range from the options in the list or specify the range be selecting the custom date range option, dates should be entered in the following format 'MM/DD/YYYY', also to compare the data with other date range , you can select a check box next to 'compare with' and click apply. Hope this helps.RegardsNidhi

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1.3K

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Re: Identifying Duplicate Transactions - Adobe Advertising Cloud 24-08-2016
Hi Akanksha,There is a report called 'Transaction Report' in 'Advanced Report' section of 'Insights and Reports' that can help provide all transactions details attributing to right level including site links. It also provides detail about transaction time, client transaction ID , info on first event and last event etc so chances of duplicity are minuscule.RegardsNidhi

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1.3K

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Re: Data Display issues in AMO - Adobe Advertising Cloud 24-08-2016
Hi DhanyaIt doesn't seems to be a system related issue. I guess you may try below options and see if that helps?Please ensure both your computer and browser use the required language settings.If exporting files in XLS format, please view them in excel only.May need to install some support files/check memory in order to read special characters in on-screen reports using IE and Windows.Hope this helps.RegardsNidhi

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