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AdamGreco
AdamGreco
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Re: The difference between Success Events and Conversion Variables in reporting - Adobe Analytics 15-10-2015
Matt,Conversion Variables are really just dimensions, so they are not super useful without Success Events (metrics). In case it helps, Success Events are NUMBERS or METRICS. They tell you how often something (i.e. Orders, Internal Searches) happened. Conversion Variables allow you to breakdown these metrics into buckets.For example, a success event tells you how many Orders took place and a State Conversion Variable (like State) will tell you which State the Orders took place in...Your key websi...

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791

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1

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Re: Measure Internal Campaigns with Participation metrics? - Adobe Analytics 15-10-2015
Jean-Paul,I think you have some issues in your logic here. If you are using Merchandising, you should not need to pass a non-value when they move away and keep in mind that the internal campaign will only get a value if it drives them to a product (and s.products is set). Also, if the usr sees a second internal campaign and you are using first touch merchandising, it will not replace the first campaign code if they see the same product and will set the latest value only if it is a new product.Bu...

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1.1K

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1

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Re: Getting to average clicks to a specific page - Adobe Analytics 15-10-2015
Here is something you can try:Set a custom success event when visitors perform the first instance of the page you care about (i.e. Product Page) and make sure it is only set on the 1st instanceSet a counter eVar to "+1" on each page and expire it at the event mentioned in step 1Doing this should show you how many clicks it took for users (in aggregate) to reach that event and you will see a distribution by viewing the percentages associated with each row...I have not tried this, so I cannot guar...

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0

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Re: Form Tracking - Adobe Analytics 15-10-2015
I would suggest simply having a Form ID or Name eVar and using the same Form success events. You can then filter your conversion funnel by that eVar or use Segmentation.

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600

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0

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Re: Pageviews as an Event? - Adobe Analytics 15-10-2015
Yes, there are some cases in which this is appropriate. Prior to v15, there was no Page View metric in conversion reports so it was quite common. Post v15, there was a Page View event so many people got rid of the extra Page View event.However, you cannot enable PARTICIPATION on the out of the box Page View event, so if you want to use Participation for Page Views (i.e. See which pages lead to people viewing other pages), you still need a custom Page View event. This is more common for Media sit...

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787

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1

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Re: Correlating pdf downloads with pages - Adobe Analytics 15-10-2015
This old blog post of mine should tell you all you need to know to solve your File Download issue...http://adam.webanalyticsdemystified.com/2010/02/08/stop-using-the-file-downloads-report/

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672

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1

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Re: Custom attributes with Site Catalysts - Adobe Analytics 15-10-2015
Your main choices are to store an ID and upload this information as a SAINT Classification or to securely upload your customer data to a DB VISTA table and populate variables by keying off of a unique customer ID.

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542

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2

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Re: clicks on page - Adobe Analytics 15-10-2015
There is a limited way to do this in SiteCatalyst. You'd have to have an internal tracking code associated with each of the key elements/areas you want to see and set an impressions success event and pass them items/areas to a List Var (Page View expiration). Then when the visitor clicks on one of the items, you would set a second success event and the same List Var. then you can use the List Var and the two success events and a Calculated metric to see Impressions, Clicks and a CTR % by item/ar...

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508

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0

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Re: The new slide menu is AWFUL! Is there any way to use the old flyout menu instead? - Adobe Analytics 15-10-2015
I have to agree here. IN the old menus, if you weren't exactly sure of the name of the report you were looking for, you could drag your mouse down and eventually find it. Now that takes many more clicks.I guess the only option now will be to guess what the report is called and enter that in the search box.One last note, this will also mean that you need to properly name your reports if you have the same report as an eVar and an sProp, since in Search, they will both look the same. I suggest addi...

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1

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Re: The new slide menu is AWFUL! Is there any way to use the old flyout menu instead? - Adobe Analytics 15-10-2015
Ben - I can appreciate that a new navigation system is needed to make the Marketing Suite be cohesive, but there must be a way to achieve that goal without disabling people in one specific application of the suite. In addition, many companies only use one product so you end up punishing the majority for the minority that use multiple suite products. I know that no one likes change and sometimes you just have to adapt, but this change seems to have been done in a vacuum by people who don't use Si...

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