Since the beacon needs to be sent "in the clear" from the user's browser
to AA's server, the user (and anyone who intercepts the user's network
traffic) will be able to see the data that you are tracking to
AA.Normally, there's no issue with that because the data is about
general website usage, e.g. which page is viewed, what link is clicked,
etc. But if you're sending personally identifiable information (PII)
like names, credit card numbers, etc., then you should really be asking
yourself why y...