@LordOfTheRings thank you for providing this comprehensive solution! I've copy and pasted your Comment here as an Answer, for higher visibility: "Hi @I_m_illo , yes you can do the personalised emails for dfferent audiences. Please follow this help doc for Campaign Target Integration https://docs.adobe.com/content/help/en/campaign-classic/using/integrating-with-adobe-experience-clou... . Now follow below steps: 1. Create a property for email 2. Added the property to workspace 3. Created different...

Hello, With Campaign Standard, if you want to send surveys you'll need to use a 3rd party tool which will leverage the Campaign API. See https://experienceleaguecommunities.adobe.com/t5/Adobe-Campaign-Standard/Surveys-with-Adobe-Campaign-Standard/qaq-p/294031 Regards,Craig

Yes you can do this by configuring transactional events and transactional messages in ACS, refer below link: https://docs.adobe.com/content/help/en/campaign-standard/using/communication-channels/transactional-messaging/about-transactional-messaging.html